Pulkit R.
CRO Consultant for Paid Traffic | Landing Page Design | Shopify Expert
Spending money on paid ads but not getting enough leads or sales? Where you send your paid clicks has a direct impact on your ROI/ROAS. In fact, your landing page can be the difference between a campaign that loses money, one that breaks even, and one that's a real moneymaker. That's where I come in. I'm a CRO consultant. I help businesses improve their landing pages and websites so they can get more leads and sales from the traffic they're already paying for. Top Rated Plus | $200K+ earned | 12+ years | Shopify CRO Expert A FEW RESULTS ✅ Took a franchise lead-gen page from 0.4% to 3.9% conversion - nearly 10x more leads per visitor. ✅ Improved conversion rate for Shopify Store - German Kabirski, a luxury jewellery brand ✅ Helped generate 15,000+ leads for Readynez through landing pages and lead-gen funnels. I've also worked with companies like Casetext (acquired by Thomson Reuters) and Omniconvert. WHO I WORK WITH I typically work with businesses that are already investing in paid traffic: → Shopify Store CRO / E-commerce brands running Meta or Google Ads. → B2B and SaaS companies looking for more demo requests, trials, or qualified leads. → Education businesses running paid campaigns for their programs. If you're already getting consistent traffic but aren't happy with how much of it converts, we're probably a good fit. HERE'S HOW I APPROACH CRO One thing I've learned over the years is that some of the biggest conversion wins come from changing the words on a page, not the design. That's why I spend a lot of time understanding your customers. What are they looking for? What's stopping them from buying? What objections do they have? Once I understand that, I work on the copy, design, and user experience to remove those barriers. I've also run Meta ad campaigns for clients, so I look at the full path, from the ad and its promise to the page and the conversion, not just the page in isolation. And I don't just hand you an audit report and disappear. I can help implement the recommendations, design and build the landing pages, and run A/B tests to see what actually works. WHAT WORKING TOGETHER LOOKS LIKE 1. We start with an audit. I review your analytics, user behavior, messaging, and conversion funnel to find opportunities. You'll get a prioritized list of improvements — some we can implement right away, others we'll need to test. 2. We make the improvements. I help implement the high-confidence changes first and measure their impact. 3. We keep optimizing. If you have enough traffic for meaningful A/B testing, we run experiments, learn from the results, and use those insights to guide the next round of improvements. LET'S TALK Send me your landing page URL, approximate monthly ad spend, and current conversion rate. I'll take a look and tell you if your store is ready for a CRO audit. Tools I use: Unbounce, Webflow, Shopify (GemPages, PageFly), Leadpages, GoHighLevel, VWO, GA4, Hotjar, Microsoft Clarity, Figma, Hotjar, Wix, Wordpress/Elementor
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $17k
Billed in all: $224,443$224k
$1.6k in the last 6 months
Across 33 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Copywriting
Ranked by MRR among everyone on Upwork with the skill.
- #6Hotjar96 freelancers · 🇮🇳 #2Top 6%🇮🇳#2 of 12
- #11Leadpages188 freelancers · 🇮🇳 #5Top 6%🇮🇳#5 of 43
- #18Unbounce322 freelancers · 🇮🇳 #9Top 6%🇮🇳#9 of 112
- #23Direct Response Copywriting741 freelancers · 🇮🇳 #1Top 3%🇮🇳#1 of 30
- #49Sales Copywriting1,985 freelancers · 🇮🇳 #2Top 2%🇮🇳#2 of 75
- #50Landing Page Optimization1,118 freelancers · 🇮🇳 #13Top 4%🇮🇳#13 of 119
- #68Website Copywriting2,920 freelancers · 🇮🇳 #2Top 2%🇮🇳#2 of 114
- #108A/B Testing1,603 freelancers · 🇮🇳 #13Top 7%🇮🇳#13 of 168