MS. S.
Google Ads Specialist | Meta Ads Expert | Lead Gen & Ecommerce PPC
⭐ Certified PPC Specialist | Google Ads Expert | Meta Ads Specialist | 11+ Years Experience ⭐ Are you looking for a Google Ads Expert, Meta Ads Specialist, or PPC Expert to generate better leads, improve ROAS, and reduce wasted ad spend? I help businesses set up, manage, and optimize Google Ads, Meta Ads, PPC campaigns, paid ads, lead generation campaigns, ecommerce ads, Performance Max, Google Shopping Ads, Facebook Ads, Instagram Ads, and conversion tracking. My focus is simple: build clear, well-structured, data-driven paid advertising campaigns that bring better-quality traffic, better leads, and stronger campaign performance. I specialize in Google Ads management, Meta Ads management, PPC campaign setup, paid media strategy, lead generation campaigns, ecommerce PPC, ROAS optimization, Google Shopping Ads, Performance Max campaigns, Search Ads, Facebook Ads, Instagram Ads, retargeting, GA4, Google Tag Manager, Meta Pixel, and conversion tracking. Why Clients Choose Me: Google Ads Management I set up, manage, and optimize Google Ads campaigns for lead generation, ecommerce, local services, and service-based businesses. This includes Search campaigns, Performance Max, Shopping Ads, Display Ads, YouTube Ads, remarketing, keyword research, negative keyword optimization, bidding strategy, and landing page recommendations. Meta Ads Management I create and optimize Facebook Ads and Instagram Ads campaigns for lead generation, ecommerce sales, retargeting, audience testing, creative testing, and campaign scaling. I also help with Meta Pixel setup, event tracking, custom audiences, lookalike audiences, and campaign structure improvements. PPC Campaign Strategy I do not just launch campaigns and leave them running. I review campaign structure, search terms, placements, audiences, creatives, budgets, conversion data, landing pages, and bidding strategy to reduce wasted spend and improve campaign performance. Lead Generation PPC I manage PPC campaigns for businesses that need high-quality leads, calls, form submissions, bookings, and inquiries. My focus is on improving lead quality, reducing irrelevant traffic, and making sure campaigns are aligned with real business goals. Ecommerce Paid Ads I help ecommerce businesses run Google Shopping Ads, Performance Max, Meta Ads, retargeting campaigns, product-focused campaigns, and full-funnel paid ads strategies. I can also help review Merchant Center setup, product feed issues, product performance, and campaign structure. Conversion Tracking & Analytics I can set up and troubleshoot Google Ads conversion tracking, GA4 events, Google Tag Manager, Meta Pixel, custom conversions, enhanced conversions, call tracking, form tracking, and ecommerce purchase tracking so campaigns are optimized using accurate data. Paid Ads Services I Offer: Google Ads Campaign Setup Google Ads Campaign Management Google Ads Account Audit Google Search Ads Performance Max Campaigns Google Shopping Ads Google Merchant Center Support YouTube Ads Display Ads Remarketing Campaigns Meta Ads Campaign Setup Facebook Ads Management Instagram Ads Management Meta Pixel Setup GA4 Setup Google Tag Manager Setup Conversion Tracking Setup Enhanced Conversions Setup Lead Generation Campaigns Ecommerce PPC Campaigns Retargeting Campaigns Keyword Research Negative Keyword Optimization Audience Testing Creative Testing Landing Page Review PPC Strategy Paid Media Reporting Campaign Scaling My Paid Ads Focus: I focus on building PPC and paid ads campaigns that are clear, measurable, and performance-focused. Before creating or optimizing campaigns, I work to understand your offer, audience, budget, conversion goals, customer journey, and current advertising challenges. My work focuses on: Clean campaign structure Accurate conversion tracking Better keyword targeting Reduced wasted ad spend Higher-quality leads Improved ecommerce campaign performance Better audience testing Clear reporting Practical optimization recommendations Long-term paid ads growth What Makes Me Different: I work with clients as a long-term paid ads partner, not just a campaign setup specialist. I focus on strategy, tracking, testing, optimization, and clear communication so your campaigns are built on real data, not guesswork. Whether you need Google Ads management, Meta Ads management, PPC campaign setup, paid ads audit, ecommerce advertising, lead generation campaigns, Performance Max optimization, Shopping Ads support, or conversion tracking help, I can help you manage and improve your paid ads properly. Send me a message or invite me to your job, and I will be happy to discuss your project. Relevant skills and services: Google Ads Specialist | Google Ads Expert | Google Ads Manager | Google Ads Optimization | Google Ads Audit | Google Ads Campaign Setup | Google Search Ads | Google Shopping Ads | Performance Max Campaigns | Google Merchant Center | Google Ads Conversion Tracking | Google Tag Manager | Meta Ad | PPC
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $8.1k
Billed in all: $108,181$108k
$740 in the last 6 months
Across 12 contracts
Across 85 contracts
Earnings, last 30 days
Skill rankings: Top 10% in Ad Campaign
Ranked by MRR among everyone on Upwork with the skill.
- #7Ad Setup44 freelancers · 🇮🇳 #2Top 16%🇮🇳#2 of 9
- #31SEM Campaign Setup210 freelancers · 🇮🇳 #11Top 15%🇮🇳#11 of 42
- #36Optimize Google Shopping142 freelancers · 🇮🇳 #22Top 25%🇮🇳#22 of 48
- #38Manage Google Shopping145 freelancers · 🇮🇳 #25Top 26%🇮🇳#25 of 51
- #50Ad Campaign501 freelancers · 🇮🇳 #9Top 10%🇮🇳#9 of 59
- #134Google Merchant Center763 freelancers · 🇮🇳 #49Top 18%🇮🇳#49 of 189
- #198Instagram Ad Campaign1,727 freelancers · 🇮🇳 #46Top 11%🇮🇳#46 of 237
- #208Paid Media1,517 freelancers · 🇮🇳 #32Top 14%🇮🇳#32 of 167