Neeraj P.

With expertise in SEO, PPC, and ORM, I specialize in creating and executing end-to-end digital marketing strategies that drive traffic, improve brand reputation, and maximize ROI. Over the years, I have led and managed digital marketing teams, working on both organic (SEO, SMM, SMO) and paid (PPC, SEM) campaigns. My core strength lies in building brands from the ground up, whether it’s for startups, small businesses, or large-scale enterprises. I stay updated with the latest Google algorithm updates and industry trends, ensuring that my strategies are aligned with best practices. My SEO Expertise Includes: ✅ On-Page SEO: Keyword research, competitor analysis, meta tags, internal linking, content optimization, sitemap setup, and webmaster tools configuration. ✅ Off-Page SEO: High-authority backlinks, directory submissions, social bookmarking, blog commenting, business listings, video & slide sharing, and article submissions. ✅ PPC Management: Google Ads, Bing Ads, Facebook/Instagram Ads, optimizing campaigns for cost efficiency and maximum conversions. ✅ Online Reputation Management (ORM): Enhancing brand credibility, handling reviews, and improving search visibility for positive brand perception. ON PAGE Optimization process: 1. Keyword research and Analysis 2. Doc type Analysis 3. Optimization of title tags of all important pages 4. Optimization of other meta tags (Description etc...) 5. Optimization of header tags H1, H2, and H3 6. Analysis of bold tag 7. Optimizing JavaScript and CSS codes 8. Optimization of non index able attributes like Frames 9. Optimizing HTML Source Code 10. Image optimization 11. Hyperlink Optimization 12. Optimizing internal linking structure (Navigation) 13. Optimization of external Links 14. Broken links analysis & correction 15. W3c Validation (for home page)* 16. Creation & Optimization of HTML Site Map 17. Creation, Optimization & Submission of Yahoo (TEXT) Site Map 18. Creation, Optimization & Submission of Google (XML) Site Map 19. Website architectural correction (if require) 20. Content Optimization (if require) 21. Canonicalization error correction* 22. Blog Setup 23. Google Analytics Setup OFF-PAGE Optimization Process: 1} Business directory submission 2} Social Bookmarking 3} Classifieds submission 4} Article Submission 5} Press Release Submission 6} Blog and Web 2.0 Creation 7} Image and Video Promotion 8} Document Sharing (PPT, PDF) 9} Infographics sharing 10} Social Media optimization 11} Link Pyramid 12} Guest Posting 13} Citation and Local Search and Maps Optimization: 14} Complete SMO Process: 1} High Traffic from the Targeted Areas 2} High Page Rank of Home page and other important pages 3} Popularity from Social Bookmarking 4} Search Engine Optimization 5} Internet Marketing Consultancy 6} Traffic Analysis 7} Enhance Link Popularity 8} Competitor Monitoring 9} Content Optimization TOOLS: - Ahref, Web Master tool, SERPstat, Search Console, Google Analytics, Google Tag Manager, Screaming Frog,- Seoptimer.com, Seobility, Seed keywords, Linkminer, SEO Quake, Google ads keywords planner, SemRush And many more paid tools. Most of my projects range from overnight quick-turnaround tasks to long-term 6-month campaigns, and I adapt my approach based on business needs. My goal is to deliver measurable results and scale your online presence effectively. Warm regards, Neeraj