Jennifer W.
Results-Focused Public Relations & Marketing Professional
I am an award-winning former journalist with 30+ years of public relations and marketing experience in agency, corporate and nonprofit settings. I work with established businesses and start-ups in industries including technology, health and medical, legal, finance and banking, app and software development, SaaS, consumer products and more. My public relations services include: MEDIA RELATIONS I know how to find the best news hook and then pitch it to the right journalists at the right time. My process is targeted pitching–not the “spray and pray” approach used by many firms. I have hundreds of valuable relationships with consumer and trade media outlets and journalists—relationships that are built on professionalism and trust. My clients have been featured in outlets including: -TechCrunch -Information Week -Ozy -The New York Times -Miami Herald -Dallas Morning News -Bustle -Thrive Global -Business Week -Entrepreneur -USA Today -BenefitsPRO -Law360 -Los Angeles Times -San Diego Union-Tribune -Crain’s New York -Crain’s Chicago -Chicago Tribune -NPR -The Price of Business radio show -TV morning shows in dozens of markets -Over 25 podcasts PRESS RELEASES Press releases communicate credible and trusted information about your company and help build brand recognition, awareness and positive public perception. In the digital age, the press release has become an increasingly important public relations tool. Based on the primary news hook, I craft a compelling message that appeals to both journalists and the target audience. My press releases open doors for positive media coverage of your business and brand as well as generate interest and action from your target audience. THOUGHT LEADERSHIP Thought leaders are trusted industry experts and credible, go-to media sources. Public relations is key to establishing thought leadership. Guest bylines published in influential media outlets establish high-level credibility and open doors to more media coverage, as well as book and speaking opportunities. My clients have become thought leaders through published bylines in outlets including: -HR trades -Tech trades -Retail trades -Manufacturing trades -Consumer parenting media -Business trades CONTENT WRITING Content is as important as the design and aesthetics of your website, blog, white papers and email newsletters. Quality content drives search engine results, increases traffic and establishes your organization as an industry leader. My content writing services include websites, blog posts, white papers, email newsletters and more.
Earnings and projects
An estimate from an earlier read
Billed in all: $366,692$367k
Across 469 contracts
Earnings, last 30 days
No data since Nov 5, 2026.