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João F.
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João F.

Technical Architect | .NET, SQL Server & AI Integration (LLM/RAG)

I'm a Technical Architect with 10+ years in Microsoft technologies, designing and owning high-performance web platforms end to end. I modernize legacy .NET systems, fix the database problems that slow them down, and bring AI into existing products without breaking what already makes money. WHAT I DO BEST • .NET architecture and modernization: legacy ASP.NET to modern .NET, migrated while the platform stays live. At Allivet I led a migration of a high-traffic eCommerce platform that improved performance by 30%. • SQL Server performance: query tuning, execution plans, indexes, stored procedures and triggers. One optimization cut query response times by 40%. • AI integration into production systems: OpenAI and Anthropic Claude APIs, RAG and document processing, OCR (Tesseract), NLP/NER (spaCy), audio pipelines (FFmpeg) and Vision-Language Models. I set the prompt, cost and failure-handling patterns so AI features are reliable and affordable. • Technical leadership: API contracts, code review standards, technology selection, and turning business needs into scoped, deliverable projects. • CMS and eCommerce: Umbraco, Episerver, multi-site storefronts. RECENT WORK As Technical Architect for a US eCommerce company, I own the platform and the internal systems around it, and lead the in-house team delivering projects for Operations, Marketing, Design and Finance. I architected their internal AI tooling suite for meeting intelligence and document processing: transcription, entity extraction and automatic memo generation. Before that I worked on banking compliance data integration (BNP Paribas Fortis, MiFID), financial APIs (Ekofolio) and agency projects for clients across Europe, the UK and Australia. HOW I WORK • Based in Lisbon (Western European time), available weekday mornings, and comfortable with async collaboration. • Best fit: architecture reviews, performance audits, AI integration projects, and ongoing part-time technical leadership. • I give clear estimates, document decisions, and leave systems easier to maintain than I found them. If you have a .NET platform that needs to be faster, more modern, or smarter with AI, send me a message and tell me what you're working on.

🇵🇹Lisbon, Portugal$65/hr100% JSS5.00 (14)Since Mar 2015
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Earnings and projects

MRR
$495

Last 6 months ÷ 6

World#78,366 / 412k
🇵🇹Country#329 / 2,011
Revenue, last 30 days
$2.5k

Last 6 months: $3k

World#16,057 / 412k
🇵🇹Country#92 / 2,011
Total earnings
$503k

Billed in all: $513k

World#2,711 / 412k
🇵🇹Country#18 / 2,011
Per project
$34k

$495 in the last 6 months

World#2,281 / 412k
🇵🇹Country#11 / 2,011
Projects, last 6 months
6

Across 7 contracts

57% fixed43% hourly
World#34,405 / 412k
🇵🇹Country#120 / 2,011
Projects in all
15

Across 22 contracts

32% fixed68% hourly
World#161,377 / 412k
🇵🇹Country#779 / 2,011

Earnings, last 30 days

$513k+$2.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$510k$512k$514kOct 8Oct 23Nov 7

Skill rankings: Top 15% in ASP.NET MVC

Ranked by MRR among everyone on Upwork with the skill.

  1. #21Domain-Driven Design105 freelancers · 🇵🇹 #2Top 20%
  2. #25Umbraco161 freelancers · 🇵🇹 #1Top 16%
  3. #25Optical Character Recognition102 freelancers · 🇵🇹 #1Top 25%
  4. #60Database Optimization229 freelancers · 🇵🇹 #2Top 26%
  5. #65rag implementation237 freelancers · 🇵🇹 #1Top 27%
  6. #199Entity Framework1,047 freelancers · 🇵🇹 #1Top 19%
  7. #229ASP.NET Web API1,447 freelancers · 🇵🇹 #1Top 16%
  8. #318Software Architecture & Design1,465 freelancers · 🇵🇹 #2Top 22%