Pablo Emanuel S.

Senior Programmatic & Digital Marketing Consultant | 20+ Yrs Exp | ROA

Are you investing heavily in digital advertising but not seeing the ROI you expect? Are you a publisher looking to maximize your ad revenue? Let's change that. I am a top-tier Digital Marketing and Programmatic consultant with over 20 years of international experience helping businesses and publishers turn their digital investments into significant, measurable profits. I don't just manage campaigns; I architect data-driven growth engines. Whether you're an agency needing senior-level support or a direct brand looking to scale, I provide the strategic oversight and hands-on execution to deliver results. ✅ My Services: Programmatic Campaign Management (DV360, TTD, Amazon & more): End-to-end management of your media buying. From strategic planning and setup to daily optimization and in-depth reporting, I ensure your budget drives performance against your most important KPIs (Awareness, Leads, Sales, and ROAS). Digital Marketing & Full-Funnel Strategy: Beyond programmatic, I design and execute comprehensive strategies across Google Ads & Meta Ads, ensuring a cohesive full-funnel approach that nurtures users from first click to final conversion. Publisher Monetization & Ad Operations: For publishers, I maximize your ad inventory's yield. I manage your entire monetization stack (AdX, SSPs, header bidding) to increase your programmatic revenue. Strategic Consulting & Team Training: Leverage my 20+ years of experience to audit your current operations, build high-performing internal teams, or provide strategic guidance to navigate the complex digital landscape. 📈 My Proven Impact: 🏆 Elite Performance: As Associate Director at Dentsu, I led a team to achieve 92% budget spend efficiency while consistently exceeding all client KPIs. 🚀 Explosive Growth: Increased social media engagement and reach by 1800% (18x) for a government digital transformation project. 💰 Revenue Focused: Successfully managed the entire monetization lifecycle for major publishers, unlocking new revenue streams and maximizing programmatic income. 🛠️ Platforms & Tools I Master: DSPs: DV360, The Trade Desk (TTD), Amazon Ads (AAP), StackAdapt Ad Platforms: Google Ads, Meta Ads (Facebook/Instagram) Analytics & Ad Serving: Google Analytics (GA4), Campaign Manager, Google Tag Manager (GTM), Looker Monetization: Google Ad Manager (GAM), AdX, Various SSPs Ready to unlock the true potential of your digital budget? Let's schedule a brief introductory call to discuss your goals and how I can help you achieve them.