Asad A.
Senior UI/UX Product Designer | Design Systems, Web & Mobile Apps, AI
Pixels are the easy part. I design the decisions underneath them. Senior UI/UX product designer for B2B SaaS teams shipping web apps, dashboards, mobile apps and AI features. Top Rated Plus, 100% Job Success, 10+ years, 130+ projects and 24,500+ hours on Upwork. 🚀 Recent Impact • B2B messaging platform (15,000+ customers, 12 industries): Rebuilt onboarding for new clients, improving completion by ~35%. Designed its shipped AI features: tone and length rewriting and AI suggested replies. • Vehicle recovery platform: Designed an operations platform and field app from scratch across web, iOS and Android (phone and tablet), Apple CarPlay and Android Auto. Built the full design system in light and dark modes on semantic tokens. Tested the CarPlay and Android Auto flows with real drivers. • SaaS collaboration platform: Delivered ~200 screens ready for development, for a platform connecting three sides: clients, assistants and admins. Launched to market. • Healthcare: Designed a platform for clinicians to track outcomes reported by patients, from user research to a clickable prototype tested with real users. • Construction tech: Designed web and mobile products for a Silicon Valley startup, later acquired by a leading company in its industry. 🎯 What I Specialize In • SaaS platforms: dashboards, admin panels and complex B2B workflows • Mobile apps: iOS and Android • Design systems: components, semantic variables and light and dark themes in Figma • AI product design: AI features built into real products • UX strategy: audits, user research and usability testing 🧠 How I Work • Figma files built for clean handoff: components, auto layout, semantic variables • I research pain points and validate with real users, not just stakeholders • Clear weekly updates, delivery on schedule, replies the same day 🏢 Industries SaaS, fintech, healthcare, ecommerce, enterprise, B2B messaging, construction tech, automotive (CarPlay, Android Auto). 💬 Building a product and need a senior designer who combines UX strategy with polished execution? Send a message describing what you're working on.