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Sunila D.

Sunila D.

UX Consultant | Usability Testing, UX Research & Conversion Audits

If visitors are landing on your website, application, or digital product but not taking action, I help you understand why and what to fix. With over 12 years of experience in UX, product design, and quality engineering, I conduct structured usability, website, and conversion audits to identify confusion, trust gaps, technical issues, and drop-off points that impact user engagement, sales, and business outcomes. I review both the big picture and the details, including: I review both the big picture and the details, including: • Navigation and page structure • User flow and conversion paths • Calls to action (“Add to Cart,” “Book Now,” “Contact Us”) • Checkout and form behavior • Mobile responsiveness and speed • On-page SEO and technical setup • Usability issues, trust signals, and friction points You receive a clear, prioritized report outlining: • What’s not working • Why it affects users and conversions • Severity level (high to low impact) • Exactly what to change No fluff. No vague advice. Just structured findings and practical next steps your team can implement. I Help With: • Website & Conversion Audits • Usability Testing & UX Reviews • Form & User Journey Analysis • Checkout & Funnel Optimization • Navigation & Structure Improvements • CTA Placement & Messaging Review • Mobile & Performance Analysis • Technical & On-Page SEO Review • Visual Hierarchy & Interface Clarity • Developer-Ready Audit Reports Common Problems I Help Solve: • “My website isn’t converting.” • “People visit but don’t take action.” • “Users abandon checkout or forms.” • “Something feels off but I can’t pinpoint it.” • “We want expert feedback before redesigning.” • “Our team needs clear priorities before making changes.” I’ve helped founders, eCommerce brands, SaaS products, and growing teams improve how customers move through their websites, applications, and digital experiences.

🇺🇸San Jose, United States$45/hr100% JSS4.88 (8)Since Jun 2015

Earnings and projects

MRR
$28

Last 6 months ÷ 2.3 months active (since Aug 2026)

World#160,511 / 412k
🇺🇸Country#21,309 / 62.1k
Revenue, last 30 days
$0

Last 6 months: $66

Total earnings
$67

Billed in all: $3.3k

World#399,341 / 412k
🇺🇸Country#60,951 / 62.1k
Per project
$8

$66 in the last 6 months

World#319,086 / 412k
🇺🇸Country#46,905 / 62.1k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
8
88% fixed12% hourly
World#223,560 / 412k
🇺🇸Country#31,849 / 62.1k

Earnings, last 30 days

$3.3kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$3,250$3,300$3,350$3,400Oct 8Oct 23Nov 7

Skill rankings: Top 26% in App Usability Analysis

Ranked by MRR among everyone on Upwork with the skill.

  1. #18App Usability Analysis68 freelancers · 🇺🇸 #5Top 26%
  2. #254User Acceptance Testing659 freelancers · 🇺🇸 #27Top 39%
  3. #397Test Case Design957 freelancers · 🇺🇸 #24Top 41%
  4. #721Web Testing1,763 freelancers · 🇺🇸 #48Top 41%
  5. #796Usability Testing1,980 freelancers · 🇺🇸 #79Top 40%
  6. #1,374Wireframing3,877 freelancers · 🇺🇸 #118Top 35%
  7. #1,926User Experience Design5,749 freelancers · 🇺🇸 #189Top 34%
  8. #4,632Landing Page11,038 freelancers · 🇺🇸 #431Top 42%