Jon I.

Senior WordPress Developer | Custom Blocks, FSE, Performance

I turn Figma designs into pixel-accurate custom Gutenberg blocks and FSE themes — no page builders, no bloat. If your team needs editor-friendly WordPress that designers and content editors actually enjoy using, that's what I build. As lead web developer at [Buildertrend / a SaaS platform serving X+ users], I rebuilt the marketing site from the ground up — [LCP from Xs to Ys, CWV from red to green] — and built the scalable block system now used across multiple properties. I bring the same rigor to freelance work. What I deliver that most WordPress developers can't: → Custom Gutenberg & React blocks — purpose-built components that give your content team real editing power without touching code. I extend core blocks or build entirely new ones tied to your design system, with block.json and theme.json done right. → Figma-to-block conversion — pixel-accurate translation from design file to production block, with editor controls (spacing, colors, variations) that match your brand tokens. No "almost matches the mockup." → Performance rebuilds — Query Monitor + Lighthouse audit, prioritized fix list, then implementation: object cache, autoloaded option cleanup, render-blocking asset removal, image pipeline. Sub-2s loads, green CWV, before/after metrics documented. → Production-grade theme architecture — block themes built with @wordpress/scripts, theme.json, and clean separation of design tokens, blocks, and templates. Code your team can maintain after I'm gone. 5-star Upwork rating across every project. 15+ years in WordPress, PHP, React, and the modern block toolchain. If you need more than a WordPress installer — someone who can engineer a solution — let's talk.