Jonathan P.

Executive-grade business plans, pitch decks, GTM playbooks, & content.

Find your startup’s voice. Turn strategy into documents stakeholders trust. What I bring that most freelancers can't: - I've been the banker. I was a C-suite banker and led one of the top SBA lending operations in my state, which means I know exactly what lenders look for in a business plan. - I've also been the founder, 3x times, and led due diligence for one of the largest angel syndicates in the US. So, I know what investors are looking for in your documents. - I currently led the GTM strategies for a $12B company, so I know how to build go-to-market playbooks and content that can help you scale. What I deliver: Documentation - Lender-ready business plans built around how banks actually underwrite - Investor pitch decks that lead with what capital allocators care about - SBA loan packaging and deal structuring for 7(a) and 504 programs - Financial projections that hold up under scrutiny - Executive summaries and investor memorandums for equity raises - Go-to-Market audits and actionable playbooks - Social media and newsletter content that can establish executives as thought leaders Capital Advisory - SBA 7(a) and 504 deal origination and placement - Commercial loan brokering and lender matching - Equity raise strategy and investor positioning for growth-stage founders - I have a network of over 200+ investors and lenders GTM Advisory - Market sizing and segmentation (TAM/SAM/SOM analysis) - Ideal customer profile (ICP) definition and buyer persona development - Competitive landscape mapping and differentiation strategy - Product-market fit validation and messaging frameworks - Pricing and packaging strategy Who I work with: - Small business owners who need debt capital. - Founders preparing for a debt or equity capital raise. - Growth-stage businesses that need someone who has done this before, not someone figuring it out alongside them. Why clients come back: I work fast, I think at the executive level, and I don't pad engagements. You get the thinking you need, documentation that performs, and where relevant, the capital relationship that closes the deal. If you are looking to grow, need a funded business, and not just a finished document — let's talk.