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Amy Beth F.

Amy Beth F.

Marketing Automation & CRM Consultant

I'm a dynamic marketing technologist with 15+ years of experience as both a practitioner and consultant. My specialty is defining and implementing demand creation programs to generate, capture, nurture, score, and route leads to hit revenue objectives as supported by the latest in marketing technology. Whether you’re just starting out with Marketing Automation OR you’re ready to do more, let's connect! I'd be happy to share more about my background and experience managing Marketing Automation technology along with examples of my work. *** SOFTWARE | APPS: • Marketing Automation: Pardot (Salesforce), Eloqua (Oracle), & Marketo (Adobe) • CRM: Salesforce • 3rd Party Software: Demandbase, ON24, ReadyTalk, GoToWebinar, WebEx, WordPress, + more • Graphic and Web Design: Photoshop, InDesign, Illustrator, and HTML/CSS • Project Management Software: Salesforce PSA, Asana, JIRA, Podio, & Wrike *** EXPERIENCE: • Develop demand generation strategy, inbound/outbound marketing, & lead nurture framework • Lead capture and optimize lead conversion • Implement trigger-based nurture campaigns (includes: content audit and mapping to stages of the B2B/B2C buying cycle) • Email marketing (strategy, content/offers, list segmentation, workflow, A/B split testing, reporting & analytics) • Campaign management (email, website, social, & direct mail) • Asset creation (email, landing page, forms) • CRM integration (Salesforce) • Database management / cleansing • Lead scoring & grading • Personalization (dynamic content)

🇺🇸Minneapolis, United States$120/hr100% JSS5.00 (2)Since Aug 2015

Earnings and projects

MRR (estimate)
≈$0

An estimate from an earlier read

World#72,354 / 412k
🇺🇸Country#13,200 / 62.1k
Revenue, last 30 days
$0
Total earnings
$53k

Billed in all: $56k

World#72,354 / 412k
🇺🇸Country#13,200 / 62.1k
Per project
$13k
Projects, last 6 months
0
World#209,850 / 412k
🇺🇸Country#27,405 / 62.1k
Projects in all
4
25% fixed75% hourly
World#283,741 / 412k
🇺🇸Country#40,819 / 62.1k

Earnings, last 30 days

$56.2kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$55k$56k$57k$58kOct 9Oct 24Nov 8

No data since Nov 5, 2026.

Skills