Victor O.

Automation, Tracking & Attribution Specialist

⭐⭐⭐⭐⭐ "Victor is fantastic to work with. Smart, ridiculously hardworking, fast learner and implementer, adapts quickly to new situations, and is an all-around awesome guy. He is a fantastic asset to any team. If you're considering hiring Victor right now, 100% absolutely do it." — Paul Ace, CEO of Amplify C-COM If you're running paid ads, automations, CRMs, funnels, or AI systems and struggling with inaccurate tracking, broken workflows, poor attribution, or disconnected customer journeys, I help businesses build systems that scale reliably while giving complete visibility into what is actually driving revenue. I specialize in Tracking & Attribution, Conversion Infrastructure, Marketing Automation and AI-powered customer systems with 8+ years of experience implementing scalable solutions across platforms like: - Hyros - SegMetrics - Google Tag Manager (GTM) - Stape - GoHighLevel - Salesforce - HubSpot - ActiveCampaign - Marketo - Dynamic 365 - ManyChat - Keap / Infusionsoft - Zapier & Make - Meta Ads & Google Ads Tracking Infrastructure I help businesses eliminate blind spots in their marketing and operations by connecting ad platforms, CRMs, payment systems, analytics tools, and backend databases into one accurate source of truth. Results Delivered - Tracked and attributed revenue went from from $700K → $2M/month in 2 months achieving 98% attribution of sales in that period. - Tracked and attributed revenue went from $900K → $1.5M/month in 1 months achieving 97% attribution of all sales in that period. - Increased appointment show rate from 56% → 87% in 4 weeks - Found $120K/month in lost revenue opportunities by automating booking and follow-up systems - Built attribution systems tracking customer journeys across ads, funnels, CRM, checkout, and backend systems - Created executive dashboards enabling media buyers, CROs, and leadership teams to make scaling decisions using accurate KPIs - Improved attribution accuracy from fragmented/incomplete reporting to near full-funnel visibility ⚠️ These systems process thousands of leads and transactions monthly and are designed to be fault-tolerant, scalable, and optimized for operational efficiency. What I Can Help You With Tracking & Attribution - Meta Pixel & Conversion API (CAPI) setup - Google Ads enhanced conversion tracking - Hyros & SegMetrics implementation - GTM + Stape server-side tracking - Funnel and checkout tracking - Multi-touch attribution systems - CRM attribution mapping - Revenue reconciliation systems - Event tracking architecture - UTM & source tracking systems - LTV, CAC, ROAS, AOV reporting systems Marketing Automation & CRM Systems * Workflow & campaign automation * Lead nurturing systems * AI-powered follow-up systems * Appointment booking automation * Customer onboarding and retention workflows * Sales pipeline automation * WhatsApp, email, SMS, and conversational automation Analytics & Reporting - Executive KPI dashboards - Revenue and funnel reporting - Customer journey visualization - Marketing performance analytics - Sales velocity and conversion reporting - Cohort and retention analysis Integrations & Technical Infrastructure - Custom API integrations - Webhooks & middleware systems - Zapier, n8n, & Make automations - CRM - Ads - Backend integrations - AI system integrations - Data syncing between platforms - Error monitoring & failover systems If you're looking for someone who understands both the technical infrastructure and the marketing/business side of scaling systems, attribution, and automation, let's talk. I don’t just build automations, I build reliable revenue systems with tracking and visibility at their core.