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Jordan D.
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Jordan D.

Creative Director I Marketing Strategist | Brand Strategist

⭐⭐⭐⭐⭐ "Jordan is a true EXPERT when it comes to branding and marketing. She helped me with a brand strategy that aligns with our marketing and drives revenue. Her expertise is obvious, and I cannot recommend her enough!" - Kelsey O. ✨ Hi, I’m a Brand and Marketing Strategist, Creative Director, and Designer with 25+ years of experience building brands that connect and convert. I’ve partnered with brands like 🎲 Cards Against Humanity, 📺 NBC, 🎬 Universal, 🎶 Paramount Music, Eddie Murphy, Ben Stiller, Manifestation Babe, Project Me with Tiffany, and Live Your Message. With a background in entertainment, lifestyle & wellness, beauty and personal brands, I bring a strategy-first approach that blends bold creative with business outcomes. My work doesn’t just look good — it drives measurable ROI. 🎯 What I Specialize In: STRATEGY-DRIVEN BRAND & MARKETING MATERIALS — Brand strategy discovery sessions — Graphic design for print & digital marketing — Art direction and brand development — Creative direction for photography — AI image generation for branded visuals — Brand guidelines & comprehensive brand books — Websites (Showit) — Campaign and marketing strategy — Promotional & sales collateral design — Brochures, flyers, posters, mailers — Reports, catalogs, magazines, lookbooks — Presentations and pitch decks — Fractional Creative Director support for growing brands that need senior-level guidance without the full-time hire 📈 Past Client Successes → Led creative campaigns for Cards Against Humanity, NBC, and Universal, building audience engagement at scale. → Delivered a 20x return on investment through a visual campaign that helped a coaching brand sell out retreats and scale to consistent high-revenue months. → Supported 25x revenue growth in 12 weeks for a wellness brand by elevating visual identity and aligning creative with premium positioning. → Directed 150+ photo & video shoots worldwide — from Spain to Israel to Australia — delivering assets that powered audience growth and conversion. → Helped brands transition from outdated identities to premium positioning that attracts higher-paying clients. 🌟 Why Work With Me • Award-winning Creative Director with a degree in Graphic Design & Photography • Expert in Adobe Creative Suite, Photoshop, and AI-driven creative workflows • Known for blending strategy with storytelling to elevate positioning and drive growth • Collaborative, transparent, and efficient process with on-time delivery • Certified color consultant and an expert in color psychology, bringing advanced knowledge of how color influences perception, emotion, and decision-making to every brand I design • Experience working seamlessly with startups, established businesses, and agencies — tailoring my approach to fit your team and goals ✅ My Edge I don’t just create visuals, I create cohesive brand systems that tell your story, elevate your positioning, and connect with your audience. With extensive experience in both entertainment and entrepreneurship, I know how to craft identities and campaigns that balance creativity with commercial impact. Clients appreciate my ability to connect high-level vision with hands-on execution, ensuring every asset has both beauty and business value. 📎 Ready to grow your brand, increase recognition, and drive ROI? Let’s connect and make it happen! I require a brief phone or Zoom call before taking on new clients. Message me here to schedule a time through Upwork. 🤖 KEYWORDS | Creative Direction, Brand Strategy, Brand Identity, Showit Website Design, Campaign Strategy, Content Libraries, AI Images, Visual Storytelling, Color Psychology, Photo Direction, Launch Support, Founder Branding, Fractional Creative Director.

🇺🇸Asheville, United States$125/hr100% JSS5.00 (11)Since Sep 2015

Earnings and projects

MRR
$14k

Last 6 months ÷ 6

World#517 / 412k
🇺🇸Country#254 / 62.1k
Revenue, last 30 days
$18k

Last 6 months: $87k

World#352 / 412k
🇺🇸Country#185 / 62.1k
Total earnings
$113k

Billed in all: $123k

World#33,924 / 412k
🇺🇸Country#7,104 / 62.1k
Per project
$7.6k

$29k in the last 6 months

World#22,334 / 412k
🇺🇸Country#3,705 / 62.1k
Projects, last 6 months
3

Across 4 contracts

25% fixed75% hourly
World#66,479 / 412k
🇺🇸Country#8,998 / 62.1k
Projects in all
15

Across 19 contracts

74% fixed26% hourly
World#161,377 / 412k
🇺🇸Country#23,182 / 62.1k

Earnings, last 30 days

$123k+$18.1k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$100k$110k$120k$130kOct 8Oct 23Nov 7

Skill rankings: #1 in 3 skills of 15

Rarest: top 0.07% in Adobe Creative Suite, of 2,862. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Personal Branding613 freelancers · 🇺🇸 #1Top 0.16%
  2. 1Concept Development337 freelancers · 🇺🇸 #1Top 0.30%
  3. 1Ad Concept82 freelancers · 🇺🇸 #1Top 1%
  4. 2Adobe Creative Suite2,862 freelancers · 🇺🇸 #2Top 0.07%
  5. 2Design Concept1,049 freelancers · 🇺🇸 #1Top 0.19%
  6. 2Marketing Plan559 freelancers · 🇺🇸 #2Top 0.36%
  7. 3Photo Retouching4,036 freelancers · 🇺🇸 #1Top 0.07%
  8. 3Brand Design2,324 freelancers · 🇺🇸 #2Top 0.13%