Azim K.
Q4 Paid Advertising |Google, Meta, Bing, TikTok & ChatGPT Ads Strategy
📈 𝐒𝐞𝐧𝐢𝐨𝐫 𝐏𝐏𝐂 & 𝐏𝐚𝐢𝐝 𝐌𝐞𝐝𝐢𝐚 𝐄𝐱𝐩𝐞𝐫𝐭 | 𝐆𝐨𝐨𝐠𝐥𝐞, 𝐌𝐞𝐭𝐚, 𝐓𝐢𝐤𝐓𝐨𝐤 & 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐀𝐝𝐬 | 𝟏𝟑+ 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 Looking to generate quality leads, increase sales, and scale your advertising profitably? I help businesses turn paid traffic into measurable growth through strategic PPC management, performance marketing, and data-driven campaign optimization. As a Google Ads Certified PPC Specialist with 13+ years of experience, I've managed advertising budgets ranging from $300/month to $2.7M/month, focusing on improving ROAS, reducing CPA, increasing conversions, and building scalable advertising strategies. 🔥 𝐖𝐡𝐲 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞? ✔ 13+ years of hands-on PPC and paid media experience ✔ Experience managing campaigns across different budgets and industries ✔ Data-driven optimization focused on measurable business outcomes ✔ Strategic planning for seasonal promotions and Q4 campaigns ✔ Continuous testing, transparent reporting, and performance improvement ✔ Focus on profitable growth rather than clicks and impressions alone 🎯 𝐏𝐏𝐂 & 𝐏𝐚𝐢𝐝 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬 • Google Ads campaign setup, management, and optimization • Microsoft/Bing Ads and Performance Max campaigns • Facebook, Instagram, and Meta Ads management • TikTok, LinkedIn, Pinterest, Snapchat, and Reddit Ads • Google Shopping and e-commerce advertising • Lead generation and customer acquisition campaigns • Black Friday, Cyber Monday, and holiday promotions • Audience research, retargeting, and creative testing • Budget allocation, bid management, and campaign scaling • Landing page analysis and conversion rate optimization 📊 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 & 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 My approach focuses on identifying performance gaps, improving targeting, refining campaign structures, and allocating budgets toward opportunities that support your business objectives. I optimize campaigns around key metrics, including return on ad spend (ROAS), cost per acquisition (CPA), conversion rate, cost per click (CPC), and lead quality. 📈 𝐄-𝐂𝐨𝐦𝐦𝐞𝐫𝐜𝐞 & 𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 For e-commerce businesses, I help optimize Google Shopping, Performance Max, Meta catalog campaigns, product feeds, dynamic remarketing, and Shopify advertising. For lead generation businesses, I focus on audience targeting, funnel optimization, landing page performance, conversion tracking, CRM integrations, and generating more relevant enquiries. ⚙️ 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠, 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐓𝐨𝐨𝐥𝐬 Accurate measurement is essential for effective campaign optimization. My tracking and analytics toolkit includes: • Google Analytics 4 (GA4) and Google Tag Manager • Meta Pixel and TikTok Pixel • Server-side tracking and UTM configuration • Conversion tracking and attribution • Triple Whale, Hyros, and Northbeam • Shopify, WordPress, WooCommerce, and Merchant Center 🚀 𝐌𝐲 𝐆𝐨𝐚𝐥: 𝐒𝐜𝐚𝐥𝐞 𝐘𝐨𝐮𝐫 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐖𝐢𝐭𝐡 𝐒𝐦𝐚𝐫𝐭𝐞𝐫 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 Whether you need to launch new campaigns, improve an existing account, increase e-commerce sales, generate qualified leads, or prepare for seasonal promotions, I can help build and optimize a strategy aligned with your growth targets. Let's make your advertising budget work smarter through strategic planning, continuous optimization, and measurable performance.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $20k
Billed in all: $265,448$265k
$1.7k in the last 6 months
Across 243 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Lead Generation
Ranked by MRR among everyone on Upwork with the skill.
- #8Optimize Ecommerce Site179 freelancers · 🇮🇳 #7Top 4%🇮🇳#7 of 46
- #12Pinterest Ads Manager457 freelancers · 🇮🇳 #4Top 3%🇮🇳#4 of 38
- #16Ecommerce Purchase Tracking302 freelancers · 🇮🇳 #3Top 5%🇮🇳#3 of 24
- #52Google Merchant Center763 freelancers · 🇮🇳 #19Top 7%🇮🇳#19 of 189
- #60Instagram Ad Campaign1,727 freelancers · 🇮🇳 #16Top 3%🇮🇳#16 of 237
- #63YouTube Marketing2,620 freelancers · 🇮🇳 #8Top 2%🇮🇳#8 of 249
- #65TikTok Ad2,322 freelancers · 🇮🇳 #8Top 3%🇮🇳#8 of 82
- #95Instagram Marketing3,741 freelancers · 🇮🇳 #18Top 3%🇮🇳#18 of 325