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Vlad I.

Vlad I.

Performance Video Ads Editor for E-commerce Brands | UGC & Short-Form

I create video ads that sell for e-commerce and DTC brands, from script and hook to final edit. For the past 3 years I was the in-house video creative for a $3M/year DTC brand, producing Meta and TikTok ads end to end: scripting, filming, editing and voiceover, with every concept delivered in 3 hook variations ready for testing. Some of those ads generated six-figure sales. What I do: Performance video ads for Meta (Facebook & Instagram) and TikTok UGC ads: turning raw creator footage into scroll-stopping ads AI-assisted video and AI UGC Hook variations and iterations on winning ads Testimonial edits, product demos, motion graphics Static ads and carousels Why brands keep working with me: I think in hooks, retention and conversion, not just clean cuts Fast turnaround: CapCut for short-form speed, Premiere Pro and Photoshop when the project needs it 100% Job Success and 2,000+ hours on Upwork, with clients who’ve stayed with me for years Master’s degree in Photography, Film & Editing Send me your product, footage or brief and I’ll come back with concepts and hooks worth testing. You’ll find ads I’ve made for real brands in the portfolio below.

🇷🇴Iasi, Romania$30/hr100% JSS5.00 (1)Since Oct 2015

Earnings and projects

MRR
$44

Last 6 months ÷ 6

World#153,157 / 412k
🇷🇴Country#704 / 2,286
Revenue, last 30 days
$0

Last 6 months: $265

Total earnings
$33k

Billed in all: $35k

World#103,133 / 412k
🇷🇴Country#677 / 2,286
Per project
$5.5k

$132 in the last 6 months

World#31,314 / 412k
🇷🇴Country#191 / 2,286
Projects, last 6 months
2
0% fixed100% hourly
World#88,918 / 412k
🇷🇴Country#379 / 2,286
Projects in all
6

Across 7 contracts

14% fixed86% hourly
World#250,290 / 412k
🇷🇴Country#1,532 / 2,286

Earnings, last 30 days

$34.9kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$34.0k$34.5k$35.0k$35.5kOct 8Oct 23Nov 7

Skill rankings: Top 36% in Adobe Photoshop

Ranked by MRR among everyone on Upwork with the skill.

  1. #831Social Media Account Setup1,987 freelancers · 🇷🇴 #3Top 42%
  2. #882Social Media Ad Campaign1,959 freelancers · 🇷🇴 #5Top 45%
  3. #1,133TikTok Ad2,322 freelancers · 🇷🇴 #7Top 49%
  4. #1,158Adobe Lightroom3,124 freelancers · 🇷🇴 #16Top 37%
  5. #1,605Photo Retouching4,036 freelancers · 🇷🇴 #19Top 40%
  6. #2,024UGC3,466 freelancers · 🇷🇴 #10Top 58%
  7. #2,235CapCut3,760 freelancers · 🇷🇴 #9Top 59%
  8. #2,719Facebook Advertising6,298 freelancers · 🇷🇴 #12Top 43%