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Shalini G.
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Shalini G.

SEO Expert / Search Engine Optimization / Link-Building

I’m an SEO Expert with experience across on-page SEO, off-page SEO, link building, keyword research, SEO audits, competitor analysis, and ongoing website optimization. I help businesses identify SEO issues, prioritize opportunities, and implement practical improvements across content, website structure, internal linking, backlinks, and search visibility. My SEO services include: • Search Engine Optimization • On-Page SEO • Off-Page SEO • SEO Audits • Keyword Research • Competitor Analysis • Link Building • Backlink Research • Competitor Backlink Analysis • Internal Linking • Title Tag Optimization • Meta Description Optimization • Heading Structure • Content Optimization • Google Search Console Review • Website SEO Maintenance • Local SEO Support My process usually starts with understanding the website, target audience, competitors, and current search performance. From there, I can review technical and page-level SEO issues, research keywords and competitors, identify backlink opportunities, optimize important pages, and organize priority actions based on what can realistically improve the website. For link-building projects, I focus on relevant opportunities, competitor backlink research, prospect qualification, and structured outreach rather than bulk or low-quality links. I regularly work with tools such as Semrush, Ahrefs, Google Search Console, Google Analytics, and Screaming Frog. I focus on practical, evidence-based SEO work and clear reporting. I do not guarantee specific rankings, traffic increases, Domain Authority improvements, or revenue results. If you need support with SEO audits, website optimization, keyword research, or link building, send me your website and current goals.

🇮🇳Varanasi, India$6/hr100% JSS4.17 (128)Since Oct 2015

Earnings and projects

MRR
$1.6k

Last 6 months ÷ 6

World#30,044 / 412k
🇮🇳Country#3,587 / 45.9k
Revenue, last 30 days
$1.5k

Last 6 months: $9.5k

World#29,763 / 412k
🇮🇳Country#3,459 / 45.9k
Total earnings
$241k

Billed in all: $248k

World#11,361 / 412k
🇮🇳Country#1,818 / 45.9k
Per project
$1.2k

$1.9k in the last 6 months

World#110,720 / 412k
🇮🇳Country#13,866 / 45.9k
Projects, last 6 months
5
0% fixed100% hourly
World#41,746 / 412k
🇮🇳Country#4,996 / 45.9k
Projects in all
202

Across 242 contracts

24% fixed76% hourly
World#9,806 / 412k
🇮🇳Country#1,878 / 45.9k

Earnings, last 30 days

$248k+$1.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$246k$247k$248k$249kOct 8Oct 23Nov 7

Skill rankings: Top 4% in Article Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #13Industry & Competitor Analysis156 freelancers · 🇮🇳 #2Top 8%
  2. #22ai content optimization106 freelancers · 🇮🇳 #13Top 21%
  3. #40Screaming Frog SEO Spider452 freelancers · 🇮🇳 #11Top 9%
  4. #53All in One SEO529 freelancers · 🇮🇳 #24Top 10%
  5. #55Local Citation560 freelancers · 🇮🇳 #25Top 10%
  6. #100Ahrefs1,073 freelancers · 🇮🇳 #28Top 9%
  7. #125SEMrush1,369 freelancers · 🇮🇳 #55Top 9%
  8. #266SEO Competitor Analysis2,229 freelancers · 🇮🇳 #102Top 12%