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Caitlin M.

Caitlin M.

Female UGC Creator | TikTok, Reels & Meta Ads | DTC Brands | Brand Rep

Female UGC creator in my 30s who turns products into scroll-stopping TikTok, Instagram Reels, YouTube Shorts, and Meta ad videos that actually sell. As the TikTok & YouTube Brand Rep for skincare and supplements brand Neurogan, I helped increase their GMV by 40%. WHAT I DO • UGC videos for TikTok, Instagram Reels, YouTube Shorts, and Meta/TikTok ads (unboxings, reviews, GRWM, tutorials, testimonials, talking-head, lifestyle, hook testing) • Face of your brand: on-camera brand rep, spokesperson, and host for ongoing content • Full-service production: scripting, filming, editing, captions, and cross-posting • TikTok Shop affiliate program management, including creator outreach and engagement • Organic social strategy and management for e-commerce and wellness brands PROOF IT WORKS • TikTok & YouTube Brand Rep for Neurogan (skincare and supplements): script, film, edit, caption, handle affiliate engagement, and cross-post to YouTube Shorts, driving a 40% GMV increase • 10+ years as a content creator, with my own pages posting consistently for 9 years • Audience: 25,200 followers on Instagram | 12,800 followers on TikTok, & 3,300 followers on Facebook, which means I know what hooks, formats, and trends perform • 8 years running my own marketing agency (organic social, email, and paid ads), so I understand the ad data behind what makes people stop scrolling, not just views but conversions • Degree in Advertising and Communication Studies WHY BRANDS WORK WITH ME • Female creator, 30s, with a relatable, authentic on-camera presence that works especially well for health, wellness, skincare, supplements, beauty, and lifestyle products • Based in West Palm Beach, FL, with a bright, modern home and plenty of clean, aesthetic spaces for natural-light shoots year-round • Fast turnaround, clear communication, and content built for performance, not just looks • Flexible packages (raw footage, edited video, usage rights, whitelisting) and happy to work on an ongoing monthly basis Looking for a consistent creator to be the face of your brand? Send me a message and let's talk.

🇺🇸West Palm Beach, United States$55/hr100% JSS4.98 (8)Since Oct 2015

Earnings and projects

MRR
$56

Last 6 months ÷ 6

World#148,496 / 412k
🇺🇸Country#19,926 / 62.1k
Revenue, last 30 days
$0

Last 6 months: $337

Total earnings
$37k

Billed in all: $37k

World#96,559 / 412k
🇺🇸Country#16,932 / 62.1k
Per project
$3.3k

$337 in the last 6 months

World#50,914 / 412k
🇺🇸Country#8,531 / 62.1k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
11
55% fixed45% hourly
World#192,417 / 412k
🇺🇸Country#27,474 / 62.1k

Earnings, last 30 days

$37kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$36.0k$36.5k$37.0k$37.5kOct 8Oct 23Nov 7

Skill rankings: Top 32% in Content Marketing Strategy

Ranked by MRR among everyone on Upwork with the skill.

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  7. #631Paid Media1,517 freelancers · 🇺🇸 #152Top 42%
  8. #648Media Buying1,414 freelancers · 🇺🇸 #74Top 46%