Koen D.
The Funnel Therapist | Human-Centric Funnels & Copy for Entrepreneurs
"Your Funnel Isn’t Broken. It’s Misunderstood." If your funnel isn't converting, it’s not because you "did it wrong." It’s because the blueprint was never made for you, your story, your audience, your buyers. Since 2018 I've built hundreds of funnels and written the VSLs, webinars, and sales pages behind them, for coaches, consultants, and entrepreneurs. Big names with 1M+ YouTube subscribers and 2 Comma Club winners, and also people who got burned by "template" agencies and needed to be put back on track. Here's what all of them taught me: 🚫 One-size-fits-all doesn't work, even for the biggest names. 🚫 Guessing at what your audience wants creates invisible friction. 🚫 Pretty funnels without deep customer alignment always flop. That’s why my clients call me The Funnel Therapist. I don't sell you a template. I diagnose what's really going on first. Every engagement starts with excavation. Before a word of copy gets written, I dig out what your buyer actually wants, in their own words: the pains they'd say out loud, the fears they wouldn't, what they've already tried, why it failed, and the exact language that makes them feel understood. Strategy before execution. Diagnosis before prescription. Then, and only then: funnel strategy, VSL and webinar scripts, sales pages, email sequences, Meta ads. Recognized Excellence: 🏆 2-Time ClickFunnels Award Winner (2024, 2025), awarded by Russell Brunson's team for real, measurable funnel outcomes 🏆 Top Rated Plus Freelancer on Upwork (Top 3%), with a 100% Job Success Score and only 5-star reviews. 🏆 Mentored by top 1% copywriters Chris Haddad, David Deutsch, and Kim Krause Schwalm. 🏆 Trained directly under Rich Schefren, the coach the top gurus go to. You’re not just hiring another service provider. You’re partnering with someone trusted, vetted, and proven at the highest levels. One result that approach produced: Dr. Cynthia Colón added $100K and 8,000 leads in 30 days. What clients say: 🗣 Joel Male (Upwork): "Koen is absolutely incredible to work with. He spent so much time understanding my business and did not shy away from asking as many questions as he needed." (5⭐) 🗣 Odis James (Upwork): "What truly sets Koen apart is his remarkable attention to detail. It was evident he left no stone unturned." (5⭐) 🎥 Dr. Cynthia Colón (video testimonial): "OMG, finally after 7 years I found someone who truly gets me and what I stand for." How we work: ✅ Assessment first. Before I build anything, we map what’s working, what’s missing, and what’s misaligned. ✅ Deep understanding of your vision and audience. No assumptions. I ask, listen, and think alongside you. ✅ Tailored strategies, not guesses. Funnels and copy designed to fit your outcomes, not just fill a template. ✅ Transparent, collaborative process. You’ll know why we’re doing each step, no mystery, no smoke and mirrors. Ready to find out why your funnel isn't broken, just misunderstood? Hit that GREEN INVITE BUTTON and let's map out your next best move. Not sure yet? Book my 30-minute consultation and I'll tell you what's actually leaking and the order to fix it. (And if we're not a fit? I'll still point you in the right direction. Promise.) Koen De Wit The Funnel Therapist | Human-Centric Copywriter | Award-Winning Funnel Builder