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Utpal B.
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Utpal B.

Local SEO & Google Maps Expert | AEO & GEO| Home Services, Real Estate

LOCAL SEO EXPERT | GOOGLE BUSINESS PROFILE | GOOGLE MAPS | AEO & GEO | AI SEARCH I help local businesses increase their visibility across Google Search, Google Maps, Google Business Profile (GBP), ChatGPT, Gemini, Google AI Overviews, and other AI/answer engines through a combination of Local SEO, GBP optimization, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and technical SEO. My focus is not just on website rankings — I work on the complete local search ecosystem that helps customers find, trust, and contact your business. 📍 My niche experience includes: - Home Services SEO — Plumbers, HVAC, Electricians, Roofers, Locksmiths, Contractors, Cleaning, Landscaping & more - Real Estate SEO — Realtors, Real Estate Agents, Brokers, Property Management & Builders - Law & Legal SEO — Law Firms, Attorneys, Personal Injury, Family Law, Immigration & Legal Services - Managed IT Services SEO / MSPs — IT Support, Managed Services, Cybersecurity & Technology Services - Pest Control SEO — Residential & Commercial Pest Control Services - Pet Care SEO — Pet Services, Pet Boarding, Grooming & Veterinary Businesses - Senior / Elder Care SEO — Assisted Living, Home Care & Senior Care Services - Baby Sitting & Child Care SEO — Babysitting, Daycare & Childcare Services - Automotive SEO — Auto Dealers, Mechanics, Auto Repair, Driving Schools & Car Services - Healthcare SEO — Dentists, Doctors, Clinics, Med Spas & Healthcare Practices - Hospitality & Local Services SEO — Hotels, Restaurants, Travel, Gyms, Beauty & Professional Services 🔎 LOCAL SEO & GOOGLE MAPS - Local SEO Strategy & Local Ranking Optimization - Google Business Profile (GBP) Optimization - Google Maps Ranking Optimization - Local 3-Pack / Map Pack Optimization - GBP Categories, Services & Attributes Optimization - GBP Products, Posts, Photos & Business Information - Local Keyword Research & Search Intent Analysis - Local Citation & NAP Optimization - Local Link Building & Authority Development - Local Landing Page Optimization - Review & Reputation Optimization - Competitor & Local SERP Analysis - Local SEO Audit & Ranking Gap Analysis - Multi-Location SEO - Service Area Business (SAB) SEO 🤖 AEO, GEO & AI SEARCH OPTIMIZATION I also optimize websites and local businesses for the growing AI search and answer-engine ecosystem, helping improve brand visibility when potential customers search through: - ChatGPT - Google AI Overviews - Google AI search experiences - Gemini - Microsoft Copilot - Perplexity - Other AI-powered search & answer engines My AEO / GEO / AI SEO work focuses on improving how your business information, expertise, services, entities, and content can be understood and surfaced by search engines and AI systems. - Answer Engine Optimization (AEO) - Generative Engine Optimization (GEO) - AI SEO / LLM SEO - AI Search Visibility Optimization - Entity & Brand Optimization - AI-Friendly Content & Information Architecture - Structured Data / Schema Markup - FAQ & Conversational Search Optimization - Topical Authority Development - Content Optimization for AI Search 🌐 WEBSITE & ORGANIC SEO - Technical SEO Audits - On-Page SEO - Website Structure & Internal Linking - Keyword Research & Search Intent - Local Content Strategy - SEO Content Optimization - Schema Markup / Structured Data - Off-Page SEO & Link Building - Organic Traffic Growth - Google Search Console Analysis - Google Analytics & Performance Reporting 🛠️ SEO & MARKETING TOOLS I work with industry-standard tools including: SEMrush | SE Ranking | Moz | Google Search Console | Google Analytics | Google Business Profile | Google Trends | Bing Webmaster Tools | Looker Studio | SimilarWeb | Structured Data Tools 📈 WHAT I CAN HELP YOU ACHIEVE - Improve Google Maps & Local Pack visibility - Increase local organic search rankings - Generate more qualified local traffic - Improve calls, enquiries, leads and appointments - Strengthen Google Business Profile performance - Build stronger local search authority - Improve visibility across AI search and answer engines - Create a sustainable Local SEO + AI Search strategy Whether you need to rank higher on Google Maps, optimize your Google Business Profile, improve local organic rankings, or increase visibility in ChatGPT, Gemini and Google AI Overviews, I can build a strategy around your business, location, competition and search intent. If your customers are searching for your services locally, your business needs to be visible wherever that search happens — Google Search, Maps, or AI search.

🇮🇳Noida, India$12/hr100% JSS4.60 (18)Since Nov 2015

Earnings and projects

MRR
$2k

Last 6 months ÷ 6

World#23,066 / 412k
🇮🇳Country#2,871 / 45.9k
Revenue, last 30 days
$2.2k

Last 6 months: $12k

World#18,553 / 412k
🇮🇳Country#2,318 / 45.9k
Total earnings
$121k

Billed in all: $138k

World#31,188 / 412k
🇮🇳Country#5,053 / 45.9k
Per project
$3k

$2.4k in the last 6 months

World#55,160 / 412k
🇮🇳Country#6,447 / 45.9k
Projects, last 6 months
5
40% fixed60% hourly
World#41,746 / 412k
🇮🇳Country#4,996 / 45.9k
Projects in all
40

Across 46 contracts

39% fixed61% hourly
World#75,668 / 412k
🇮🇳Country#12,005 / 45.9k

Earnings, last 30 days

$138k+$2.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$134k$136k$138kOct 8Oct 23Nov 7

Skill rankings: Top 5% in Lead Generation

Ranked by MRR among everyone on Upwork with the skill.

  1. #22Google My Business Listing425 freelancers · 🇮🇳 #7Top 5%
  2. #39Local Search Ads309 freelancers · 🇮🇳 #19Top 13%
  3. #43Local Citation560 freelancers · 🇮🇳 #19Top 8%
  4. #66Google My Business Optimization913 freelancers · 🇮🇳 #26Top 7%
  5. #74Google Local Business Optimization799 freelancers · 🇮🇳 #26Top 9%
  6. #86SEO Localization916 freelancers · 🇮🇳 #25Top 9%
  7. #99SEMrush1,369 freelancers · 🇮🇳 #46Top 7%
  8. #138AI SEO651 freelancers · 🇮🇳 #77Top 21%