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Ritika S.
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Ritika S.

Social Media Marketing Specialist | Content Strategy & Paid Ads Expert

🔥 𝐓𝐨𝐩 𝐑𝐚𝐭𝐞𝐝 𝐏𝐥𝐮𝐬 | 𝟑𝟎𝟎+ 𝐉𝐨𝐛𝐬 𝐂𝐨𝐦𝐩𝐥𝐞𝐭𝐞𝐝 | 𝟐𝟎,𝟎𝟎𝟎+ 𝐇𝐨𝐮𝐫𝐬 🚀 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐬𝐭 | 𝐀𝐝𝐬 𝐄𝐱𝐩𝐞𝐫𝐭 | 𝟏𝟎+ 𝐘𝐞𝐚𝐫𝐬 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 Hi, I am Ritika — 𝐫𝐞𝐬𝐮𝐥𝐭𝐬-𝐝𝐫𝐢𝐯𝐞𝐧 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 helping brands, eCommerce businesses, startups, coaches, and entrepreneurs 𝐠𝐫𝐨𝐰 𝐯𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲, 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐞 𝐥𝐞𝐚𝐝𝐬, 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭, 𝐚𝐧𝐝 𝐝𝐫𝐢𝐯𝐞 𝐬𝐚𝐥𝐞𝐬. I combine 𝐜𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 + 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 + 𝐩𝐚𝐢𝐝 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 to turn social media into a consistent growth and customer acquisition channel. 🔥 𝐖𝐡𝐚𝐭 𝐈 𝐂𝐚𝐧 𝐇𝐞𝐥𝐩 𝐘𝐨𝐮 𝐖𝐢𝐭𝐡 ✅ 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭— Instagram, Facebook, LinkedIn, TikTok, X, Pinterest & YouTube ✅ 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 — Audience research, competitor analysis, positioning & growth plans ✅ 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧— Reels, TikToks, carousels, graphics, captions & content calendars ✅ 𝐏𝐚𝐢𝐝 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 — Google ads, Meta, TikTok & LinkedIn Ads, retargeting, lookalikes & A/B testing ✅ 𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧𝐬 — Campaign optimization focused on quality leads and ROI ✅ 𝐏𝐫𝐨𝐟𝐢𝐥𝐞 & 𝐁𝐫𝐚𝐧𝐝 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 — Bios, branding, positioning & social media audits ✅ 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠 — Performance tracking, insights & continuous optimization 🛠 𝐓𝐨𝐨𝐥𝐬 𝐂𝐚𝐧𝐯𝐚 | 𝐂𝐚𝐩𝐂𝐮𝐭 | 𝐏𝐡𝐨𝐭𝐨𝐬𝐡𝐨𝐩 | 𝐌𝐞𝐭𝐚 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐒𝐮𝐢𝐭𝐞 | 𝐇𝐨𝐨𝐭𝐬𝐮𝐢𝐭𝐞 | 𝐁𝐮𝐟𝐟𝐞𝐫 | 𝐋𝐚𝐭𝐞𝐫 | 𝐒𝐡𝐨𝐩𝐢𝐟𝐲 | 𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 | 𝐓𝐫𝐞𝐥𝐥𝐨 | 𝐂𝐡𝐚𝐭𝐆𝐏𝐓 🌍 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 eCommerce | Shopify | Real Estate | Beauty | Health & Wellness | Fitness | Restaurants | Personal Brands | Education | Professional Services 💎 𝐖𝐡𝐲 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐖𝐨𝐫𝐤 𝐖𝐢𝐭𝐡 𝐌𝐞 ✔ 10+ years hands-on experience ✔ 300+ successfully completed projects ✔ 20,000+ Upwork hours ✔ Creative strategies backed by data and marketing psychology ✔ Focus on growth, leads, engagement & revenue ✔ Reliable communication and long-term partnership 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐭𝐮𝐫𝐧 𝐲𝐨𝐮𝐫 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐢𝐧𝐭𝐨 𝐚 𝐠𝐫𝐨𝐰𝐭𝐡 𝐞𝐧𝐠𝐢𝐧𝐞? 📩 𝐒𝐞𝐧𝐝 𝐦𝐞 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐚𝐧𝐝 𝐥𝐞𝐭’𝐬 𝐝𝐢𝐬𝐜𝐮𝐬𝐬 𝐲𝐨𝐮𝐫 𝐠𝐨𝐚𝐥𝐬 𝐚𝐧𝐝 𝐛𝐮𝐢𝐥𝐝 𝐚 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐭𝐡𝐚𝐭 𝐝𝐞𝐥𝐢𝐯𝐞𝐫𝐬 𝐦𝐞𝐚𝐬𝐮𝐫𝐚𝐛𝐥𝐞 𝐫𝐞𝐬𝐮𝐥𝐭𝐬.

🇮🇳Chandigarh, India$12/hr100% JSS4.62 (254)Since Dec 2015
GlobeUpwork

Earnings and projects

MRR
$2.8k

Last 6 months ÷ 6

World#13,771 / 412k
🇮🇳Country#1,757 / 45.9k
Revenue, last 30 days
$3.4k

Last 6 months: $17k

World#10,418 / 412k
🇮🇳Country#1,281 / 45.9k
Total earnings
$207k

Billed in all: $217k

World#14,553 / 412k
🇮🇳Country#2,354 / 45.9k
Per project
$631

$632 in the last 6 months

World#161,715 / 412k
🇮🇳Country#20,224 / 45.9k
Projects, last 6 months
27

Across 33 contracts

3% fixed97% hourly
World#3,464 / 412k
🇮🇳Country#552 / 45.9k
Projects in all
328

Across 379 contracts

18% fixed82% hourly
World#4,100 / 412k
🇮🇳Country#842 / 45.9k

Earnings, last 30 days

$217k+$3.4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$212k$214k$216k$218kOct 8Oct 23Nov 7

Skill rankings: Top 2% in Facebook Post

Ranked by MRR among everyone on Upwork with the skill.

  1. #4Facebook Post249 freelancers · 🇮🇳 #1Top 2%
  2. #19Pinterest Ads Manager457 freelancers · 🇮🇳 #8Top 4%
  3. #26YouTube SEO1,544 freelancers · 🇮🇳 #7Top 2%
  4. #26Social Media Graphic975 freelancers · 🇮🇳 #2Top 3%
  5. #28LinkedIn Profile Optimization833 freelancers · 🇮🇳 #3Top 3%
  6. #43Social Media Optimization1,573 freelancers · 🇮🇳 #14Top 3%
  7. #50LinkedIn Campaign Manager902 freelancers · 🇮🇳 #11Top 6%
  8. #53LinkedIn Marketing1,819 freelancers · 🇮🇳 #4Top 3%