Geoffrey W.
Expert B2B & SEO Content Strategist | Tech, Logistics, and Non-Profits
I’m Geoff Whiting, a Top Rated B2B content strategist and writer with over 200 successful Upwork contracts. I specialize in creating strategic, high-impact content for mission-driven businesses in logistics, technology, and healthcare. Through Whiting Communications, I partner with SaaS leaders, policy advocates, healthcare companies, and growth-focused brands to produce: - SEO-optimized blog posts - Thought leadership articles - White papers and reports - Messaging frameworks - Stakeholder presentations and talking points With more than 15 years of writing experience, including editorial roles and policy expertise, I bring clarity, structure, and measurable results to every project. Clients work with me for: ✔ Expertise in complex industries like logistics, health, and tech ✔ Research-backed content and original voice ✔ Reliable project management and responsiveness ✔ Strong ROI from content that drives visibility, leads, and influence Our partners have experienced: ✔ Stronger sales funnels and customer alignment ✔ Better interactions with stakeholders (internal and external) ✔ Significant ROI based on sales and exposure ✔ Consistent, month-over-month gains in subscribers, sales, and exposure.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $110
Billed in all: $126,647$127k
$110 in the last 6 months
Across 231 contracts
Earnings, last 30 days
Skill rankings: Top 30% in Blog Writing
Ranked by MRR among everyone on Upwork with the skill.
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- #2,058B2B Marketing4,592 freelancers · 🇺🇸 #298Top 45%🇺🇸#298 of 798
- #3,278Communications7,670 freelancers · 🇺🇸 #394Top 43%🇺🇸#394 of 1,258
- #3,551Marketing Strategy8,415 freelancers · 🇺🇸 #749Top 42%🇺🇸#749 of 2,185