Nicole B.
PR Strategist: 20+ years media relations, content development
Reality Check💡💡 ✔Journalists receive over 25 email pitches daily and only put out about 25 stories per month. (Cision.com) ✔The average person spends 7 hours a day consuming online content. (GlobalWebIndex) That's why you need a proactive media relations and content expert who understands how to 🎯 shape your story and develop strategic content that's not only engaging but SEO-friendly 🎯 connect with the right media contacts by building relationships and using tech-driven media intelligence 🎯 develop targeted campaigns with the right mix of earned, paid, and owned media Invite me to your job, and we'll set up a 15-minute free consultation to see if my services are a good fit for your brand. 🚀🚀 CONTINUE READING BELOW TO LEARN MORE ABOUT MY BACKGROUND & SKILLS I have an extensive background in B2B and consumer public relations and marketing. Over the years, I have developed many successful campaigns for nonprofit, tech and lifestyle brands and generated top tiered media placements with Forbes, Entrepreneur, Inc, Nightline NBC, NPR, Food & Wine, Momtrends.com, Essence, Rolling Out, NBCNews.com and many more. Prior to launching my consulting business, I spearheaded strategic planning and digital marketing initiatives as a senior account executive at Cramer Krasselt Public Relations. I managed national campaigns for the firm’s top nonprofit and retail clients and led the research process for new business pitching. Before joining Cramer Krasselt Public Relations, I managed media relations at Stanton Communications Inc. and began my career in entertainment publicity at Island Def Jam Music Group. In 2017, I was named PR Professional of the Year by ACHI Magazine and have been a featured speaker at conferences, workshops and colleges. I have a BA in Communications with a specialization in advertising and public relations. I graduated cum laude from The City College of the City University of New York (CUNY).
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $99
Billed in all: $37,097$37k
$49 in the last 6 months
Across 20 contracts
Earnings, last 30 days
Skill rankings: Top 33% in Writing
Ranked by MRR among everyone on Upwork with the skill.
- #8Targeted Media Pitch20 freelancers · 🇺🇸 #5Top 40%🇺🇸#5 of 11
- #49Public Relations Consultation113 freelancers · 🇺🇸 #23Top 43%🇺🇸#23 of 40
- #50Press Release Submission97 freelancers · 🇺🇸 #7Top 52%🇺🇸#7 of 9
- #77Media Pitch162 freelancers · 🇺🇸 #28Top 48%🇺🇸#28 of 61
- #87Public Relations Strategy175 freelancers · 🇺🇸 #36Top 50%🇺🇸#36 of 71
- #96Press Release Writing248 freelancers · 🇺🇸 #31Top 39%🇺🇸#31 of 96
- #173Media Relations404 freelancers · 🇺🇸 #62Top 43%🇺🇸#62 of 190
- #315Press Release904 freelancers · 🇺🇸 #93Top 35%🇺🇸#93 of 357