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Nicole B.
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Nicole B.

PR Strategist: 20+ years media relations, content development

Reality Check💡💡 ✔Journalists receive over 25 email pitches daily and only put out about 25 stories per month. (Cision.com) ✔The average person spends 7 hours a day consuming online content. (GlobalWebIndex) That's why you need a proactive media relations and content expert who understands how to 🎯 shape your story and develop strategic content that's not only engaging but SEO-friendly 🎯 connect with the right media contacts by building relationships and using tech-driven media intelligence 🎯 develop targeted campaigns with the right mix of earned, paid, and owned media Invite me to your job, and we'll set up a 15-minute free consultation to see if my services are a good fit for your brand. 🚀🚀 CONTINUE READING BELOW TO LEARN MORE ABOUT MY BACKGROUND & SKILLS I have an extensive background in B2B and consumer public relations and marketing. Over the years, I have developed many successful campaigns for nonprofit, tech and lifestyle brands and generated top tiered media placements with Forbes, Entrepreneur, Inc, Nightline NBC, NPR, Food & Wine, Momtrends.com, Essence, Rolling Out, NBCNews.com and many more. Prior to launching my consulting business, I spearheaded strategic planning and digital marketing initiatives as a senior account executive at Cramer Krasselt Public Relations. I managed national campaigns for the firm’s top nonprofit and retail clients and led the research process for new business pitching. Before joining Cramer Krasselt Public Relations, I managed media relations at Stanton Communications Inc. and began my career in entertainment publicity at Island Def Jam Music Group. In 2017, I was named PR Professional of the Year by ACHI Magazine and have been a featured speaker at conferences, workshops and colleges. I have a BA in Communications with a specialization in advertising and public relations. I graduated cum laude from The City College of the City University of New York (CUNY).

🇺🇸Johns Creek, United States$250/hr100% JSS5.00 (7)Since Dec 2015
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Earnings and projects

MRR
$17

Last 6 months ÷ 6

World#167,260 / 412k
🇺🇸Country#22,025 / 62.1k
Revenue, last 30 days
$0

Last 6 months: $99

Total earnings
$37k

Billed in all: $37k

World#95,548 / 412k
🇺🇸Country#16,783 / 62.1k
Per project
$2.3k

$49 in the last 6 months

World#68,852 / 412k
🇺🇸Country#11,542 / 62.1k
Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇺🇸Country#11,762 / 62.1k
Projects in all
16

Across 20 contracts

80% fixed20% hourly
World#155,087 / 412k
🇺🇸Country#22,338 / 62.1k

Earnings, last 30 days

$37.1kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$36.5k$37.0k$37.5k$38.0kOct 8Oct 23Nov 7

Skill rankings: Top 33% in Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #8Targeted Media Pitch20 freelancers · 🇺🇸 #5Top 40%
  2. #49Public Relations Consultation113 freelancers · 🇺🇸 #23Top 43%
  3. #50Press Release Submission97 freelancers · 🇺🇸 #7Top 52%
  4. #77Media Pitch162 freelancers · 🇺🇸 #28Top 48%
  5. #87Public Relations Strategy175 freelancers · 🇺🇸 #36Top 50%
  6. #96Press Release Writing248 freelancers · 🇺🇸 #31Top 39%
  7. #173Media Relations404 freelancers · 🇺🇸 #62Top 43%
  8. #315Press Release904 freelancers · 🇺🇸 #93Top 35%