Irfan A.
Google Ads, Shopping & Performance Max Specialist | Apple Search Ads
I help eCommerce and lead generation businesses grow profitably with Google Ads, Google Shopping, Performance Max, Merchant Center, GA4, and GTM. With 15+ years of hands-on PPC experience, I do more than just launch campaigns. I fix the issues that block performance, improve account structure, clean up tracking, optimize product feeds, and build campaigns around real business goals like higher ROAS, better lead quality, lower CPC, and stronger conversion volume. I work with businesses that need help with Google Ads account audits, campaign setup and optimization, Merchant Center troubleshooting, Shopping and PMax performance improvement, conversion tracking setup, GA4 and GTM implementation, remarketing, and ongoing account management. Over the years, I’ve helped clients achieve results such as 7X+ ROAS, lower CPC while improving lead quality, and stronger campaign performance through better targeting, feed optimization, and tracking accuracy. If your campaigns are spending but not scaling, your Shopping ads are underperforming, your Merchant Center has issues, or your tracking setup is unclear, I can help you identify what’s wrong and fix it with a practical, results-focused approach. I value clear communication, transparency, and long-term client success. Whether you need a one-time audit, a tracking fix, or full campaign management, I focus on building campaigns that are clean, measurable, and built to grow.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.4k
Billed in all: $117,235$117k
$284 in the last 6 months
Across 6 contracts
Across 175 contracts
Earnings, last 30 days
Skill rankings: Top 27% in Mobile App Strategy
Ranked by MRR among everyone on Upwork with the skill.
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