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Russell M.

Russell M.

SEO + AI Strategy Partner focused on real, measurable growth

I’m a full-time SEO expert and AI strategy consultant who has developed and managed data-driven SEO programs for national brands, e-commerce stores, tech startups, medical practices, and mid-sized law firms across the U.S. Over the last few years, I’ve expanded my work beyond traditional SEO integrating AI automation, AI-enhanced research workflows, LLM-powered content optimization, and custom AI systems that help clients scale faster and operate more efficiently. Whether you're launching a new venture or optimizing an established operation, my combination of SEO expertise and AI innovation helps businesses grow smarter, faster, and more profitably. Here are some results I've gotten clients recently: - Education e-commerce site: +78% traffic in 6 months - Financial services startup: +30% traffic in 3 months - National dermatology practice: +250% traffic in 6 months - Automated research workflows: Real-time keyword insights that speed up execution - Improved AI Search visibility: Clients landing in AI Overviews and new AI search result formats across multiple high-value keywords === Testimonials from other Upwork clients === ⬥ "Russell and his team were such an amazing help with the SEO audit they conducted for our site. They created a straight-forward, comprehensive plan of action for optimizing our SEO, which we were able to implement quickly and easily with their instructions. They were very communicative and we were very impressed with their speed on the project. Would definitely recommend!" ⬥ “It was evident from the very beginning that Russell wanted to see our company succeed as much as we did. Before, we had trouble finding potential clients. Now without lifting a finger, we have a stream of interested leads coming to our doorstep every day." ⬥ "Russell is a professional above all else. He clearly explained to me what he'll do, why he'll do it, and what to expect. After less than a week, I'm already starting to see positive results and increased traffic from the work he's done!." === I specialize in bringing in high-converting organic traffic to your website === I offer the following services: SEO Services ✔ Link building ✔ Keyword research + AI-augmented keyword clustering ✔ SEO audits (technical, on-page, content, AI-readiness) ✔ On-page & technical SEO ✔ Competitor analysis ✔ Content strategy & consulting ✔ Schema & structured data optimization AI Strategy & Innovation ✔ Building AI-enhanced research workflows ✔ Automating SEO reporting and data pipelines ✔ AI tools for content production & quality control ✔ LLM fine-tuning guidance for SEO use cases I typically work with clients long-term on a monthly retainer to consistently grow organic traffic. I also offer one-time SEO and AI strategy audits, including a complete action plan and limited implementation. === Why Me === I intentionally partner with a small number of clients so I can go deep—researching, planning, and optimizing each campaign with precision. By combining modern SEO best practices with innovative AI solutions, I deliver results that are not only strong, but scalable. You’ll receive clear communication, transparent deliverables, and in-depth reporting so you always understand the why behind every action and the ROI behind every improvement. I’d love the opportunity to help you grow your traffic, improve your operations, and modernize your marketing with the power of SEO + AI.

🇺🇸Herndon, United States$145/hr100% JSS4.71 (51)Since Jan 2016

Earnings and projects

MRR
$448

Last 6 months ÷ 6

World#82,351 / 412k
🇺🇸Country#12,148 / 62.1k
Revenue, last 30 days
$0

Last 6 months: $2.7k

Total earnings
$491k

Billed in all: $497k

World#2,875 / 412k
🇺🇸Country#963 / 62.1k
Per project
$5.8k

$2.7k in the last 6 months

World#29,571 / 412k
🇺🇸Country#4,881 / 62.1k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
84

Across 90 contracts

62% fixed38% hourly
World#34,684 / 412k
🇺🇸Country#5,428 / 62.1k

Earnings, last 30 days

$497kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$490k$495k$500k$505kOct 8Oct 23Nov 7

Skill rankings: Top 14% in SEO Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #42Moz225 freelancers · 🇺🇸 #3Top 19%
  2. #98Screaming Frog SEO Spider452 freelancers · 🇺🇸 #7Top 22%
  3. #365Yoast SEO1,553 freelancers · 🇺🇸 #27Top 24%
  4. #520Google Search Console1,908 freelancers · 🇺🇸 #50Top 27%
  5. #1,411SEO Strategy5,668 freelancers · 🇺🇸 #180Top 25%
  6. #1,537SEO Backlinking6,606 freelancers · 🇺🇸 #87Top 23%
  7. #1,604SEO Writing11,348 freelancers · 🇺🇸 #341Top 14%
  8. #1,775SEO Audit7,262 freelancers · 🇺🇸 #172Top 24%