Karina B.

Are you building a HealthTech, Wellness, or AI product that needs to win user trust, convert downloads into active subscribers, and impress investors? I help founders and product teams translate complex medical flows, AI logic, and health data into intuitive, high-converting iOS & Android apps that users genuinely love using. The products I’ve designed have helped startups raise over $11.4M in funding and generated $10M+ in collective revenue. My focus is simple: deliver clean, production-ready designs that eliminate developer guesswork and prevent costly rebuilds. 🌟 Why Founders & Product Leaders Hire Me: • Business & ROI-Driven: I design for metrics: retention, subscription conversions, and clear user activation, not just aesthetics. • Complex Data & Compliance-Friendly: Solid understanding of digital health interfaces, accessible design (WCAG), and intuitive data visualization (dashboards, EMRs, biometrics). • Developer-Ready Deliverables: Comprehensive auto-layout Figma systems, edge cases, clear states, and tokens that cut engineering time in half. • Fast & Transparent: Clear milestones, direct daily communication, and zero micromanagement needed. 𝗪𝗵𝘆 𝗜 𝗦𝘁𝗮𝗻𝗱 𝗢𝘂𝘁: 💯 The startups I've designed for have collectively generated over $10 million in revenue. 👩‍💻 My solutions help clients double app downloads, increase subscriptions, and achieve measurable success. 💰 I understand what businesses and startups need to succeed and launch effectively🚀 My design expertise ensures efficient use of finances, helping save money and prevent losses in development. 𝗧𝗵𝗲 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 💵 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 𝗼𝗳 𝘁𝗵𝗲 𝘀𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗳𝗼𝗿 𝘄𝗵𝗶𝗰𝗵 𝗜 𝗱𝗲𝘀𝗶𝗴𝗻𝗲𝗱 $𝟲.𝟰𝗠 𝗿𝗮𝗶𝘀𝗲𝗱: Redactable — AI-driven web application designed to securely redact sensitive information in documents. $𝟱𝗠 𝗿𝗮𝗶𝘀𝗲𝗱: Health care & Wellness app (NDA) designed to offer personalized programs that include movement assessments, corrective exercises, and educational resources on mental health and stress management. 𝗪𝗵𝗮𝘁 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗿𝗲 𝘀𝗮𝘆𝗶𝗻𝗴: 🇺🇸 Annalise H., Brello Health App: "She exceeded all expectations on our Brello app design project, met every deadline, delivered high-quality work quickly, and was a true team player throughout. Her communication was clear, her collaboration seamless, and her design skills top-tier." 🇺🇸 Jasen L. HiHoney! HealthCare App: "Karina and her team delivered a complete, production-ready design system for a complex product with outstanding quality. Communication was responsive, clear, and collaborative. We’d hire her again without hesitation.” 👩‍💻 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝘄𝗼𝗿𝗸𝗳𝗹𝗼𝘄: - Project discussion to gather requirements and details from the client's business, product, users, competitors, and technical aspects - Domain research and competitive analysis - Creation of user flows - Wireframes developement - Creation of moodboards and 3 design concepts for approval - Ul design and UlKit or design system (depend on project complexity) - Style guide documentation - Clickable prototype to test the functionality - Coordination with the client at each stage - Additional stages, such as user personas, empathy map, CJM, and other UX research, will be included as needed. 🕓 𝗠𝘆 𝘁𝗶𝗺𝗲𝗳𝗿𝗮𝗺𝗲𝘀 (wireframes + design): 📱 Main Mobile app screen: 6h 📱 Next Mobile app screen: 3-4h 💻 Web app Page Design: 8h 💻 Website Page Design: 10-12h ⚡️𝗦𝗸𝗶𝗹𝗹𝘀: • Mobile App Design (iOS, Android, custom)) • Web App Design • Human Interface Guidelines • Google Material Design • SaaS product design • Dashboard • Wireframes • Prototyping • Style & color guidelines creation • Design systems & UIkits 🎨 𝗧𝗼𝗼𝗹𝘀: • Design: Figma, Adobe Photoshop, Adobe Illustrator • User flows and screen maps: FigJam • Task management: Notion, Jira, Everhour 𝗜𝗳 𝘆𝗼𝘂'𝗿𝗲 𝘀𝗲𝗲𝗸𝗶𝗻𝗴 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹, 𝗵𝗶𝗴𝗵-𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀, 𝗱𝗼𝗻'𝘁 𝗵𝗲𝘀𝗶𝘁𝗮𝘁𝗲 𝘁𝗼 𝗴𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 𝘄𝗶𝘁𝗵 𝗺𝗲. 🚀 𝗖𝗹𝗶𝗰𝗸 𝘁𝗵𝗲 𝗜𝗻𝘃𝗶𝘁𝗲 𝗯𝘂𝘁𝘁𝗼𝗻 𝗮𝗻𝗱 𝘁𝗲𝗹𝗹 𝗺𝗲 𝗮𝗯𝗼𝘂𝘁 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗷𝗲𝗰𝘁 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄! 🔑 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀: Mobile App UI/UX Design, HealthTech Product Design, Healthcare App UX/UI, Wellness App Design, FemTech App UI/UX, Medical Mobile App Design, Patient Experience UX, AI in Healthcare UX/UI, UX for Digital Health Products, User Experience Research, Mobile Product Design, Wireframing & Prototyping, Figma Expert, Design Systems, User Flow Design, Usability Testing, UI Animation, Microinteractions, Accessible Design, WCAG, HIPAA, Dashboard UX, Analytics, EMR, UX Strategy, App Redesign, Visual Identity for Apps, SaaS Product UX/UI, AI Dashboard Design, Mental Health App Design, Lifestyle & Wellness Apps, Digital Therapeutics UX, Mobile-first Design, Conversion-focused UI, UX for Startups