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Ma. Carolina Pilar A.
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Ma. Carolina Pilar A.

B2B Lead Generation |Lead Research | Media List Building | PR Outreach

I help businesses find the right people to contact, whether that's qualified B2B prospects or journalists who actually cover their industry. For the past 6 years, I've specialized in lead generation, lead research, media list building, and PR outreach. I build hand-verified prospect and media lists that are accurate, relevant, and tailored to each campaign, so your outreach starts with the right contacts instead of wasting time on outdated or generic databases. My experience includes nearly four years supporting PR campaigns for SaaS, AI, developer tools, and technology companies, where I researched journalists, editors, podcasters, and creators, built targeted media lists, and wrote personalized outreach based on each contact's coverage and interests. I also have several years of experience building B2B prospect lists for founders, agencies, and sales teams using LinkedIn Sales Navigator, Apollo, Hunter, SalesQL, company websites, and other research tools. I can help with: • B2B lead generation and prospect research • Lead list building and contact research • Media list building for PR campaigns • Journalist, editor, podcast, and creator research • Email finding and verification • LinkedIn Sales Navigator research • Personalized PR outreach and media pitching • Data enrichment and CRM cleanup • Google Sheets and Excel list management Clients hire me because I don't rely on bulk databases alone. Every list is researched, verified, and tailored to your target audience, helping you reach the right people with confidence. If you need accurate research, organized data, and reliable support for your outreach campaigns, I'd be happy to help.

🇵🇭Las Pinas, Philippines$9/hr100% JSS5.00 (3)Since Apr 2016

Earnings and projects

MRR
$736

Last 6 months ÷ 6

World#61,561 / 412k
🇵🇭Country#12,081 / 56.3k
Revenue, last 30 days
$1k

Last 6 months: $4.4k

World#42,158 / 412k
🇵🇭Country#8,460 / 56.3k
Total earnings
$45k

Billed in all: $46k

World#83,424 / 412k
🇵🇭Country#13,300 / 56.3k
Per project
$5k

$883 in the last 6 months

World#35,132 / 412k
🇵🇭Country#8,280 / 56.3k
Projects, last 6 months
5
20% fixed80% hourly
World#41,746 / 412k
🇵🇭Country#2,712 / 56.3k
Projects in all
9

Across 18 contracts

17% fixed83% hourly
World#212,268 / 412k
🇵🇭Country#18,392 / 56.3k

Earnings, last 30 days

$46k+$1k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$44k$45k$46kOct 8Oct 23Nov 7

Skill rankings: Top 12% in Email List

Ranked by MRR among everyone on Upwork with the skill.

  1. #5Targeted Media Pitch20 freelancers · 🇵🇭 #2Top 25%
  2. #6Media List28 freelancers · 🇵🇭 #1Top 21%
  3. #76Media Relations404 freelancers · 🇵🇭 #8Top 19%
  4. #156Prospect Research971 freelancers · 🇵🇭 #22Top 16%
  5. #256Email List2,144 freelancers · 🇵🇭 #27Top 12%
  6. #262Public Relations1,610 freelancers · 🇵🇭 #33Top 16%
  7. #290Contact List2,302 freelancers · 🇵🇭 #69Top 13%
  8. #349Email Outreach2,050 freelancers · 🇵🇭 #88Top 17%