Vlad G.

I fix messy marketing automation and turn it into revenue-grade operations that sales trusts. Adobe Marketo Certified Expert, Salesforce Pardot (MCAE) Specialist, and HubSpot Certified, with 12+ years in digital and 10+ years consulting on MA + Salesforce integrations. I help B2B teams design reliable lifecycle stages, lead routing that never drops a record, airtight consent/compliance, and dashboards that tie activity to pipeline and revenue. I work with startups, SMBs, enterprises, and nonprofits—and I’m fast at diagnosing issues and delivering pragmatic fixes. Core outcomes I deliver: - Architecture & Audits: Lifecycle/MQL→SQL, lead scoring & grading, routing & SLAs, consent/GDPR/CASL, deliverability (SPF/DKIM/DMARC). - Implementations & Migrations: Marketo, Pardot (MCAE), HubSpot; Salesforce data model, field mapping, program/folder taxonomy, UTM strategy. - Campaign Operations: Engagement programs/nurtures, webinars & events, triggered comms, preference centers, progressive profiling, smart campaigns. - Data & Reporting: Attribution, funnel dashboards, campaign influence, data hygiene (standardization, dedupe, merge policies). - Admin & Reliability: Custom objects, integrations (API/Zapier/Workato), governance, QA, SOPs, playbooks, runbooks. - Enablement: Team training, documentation, and smooth handoffs to Sales/SDR/CS. Platforms & Tools: Adobe Marketo Engage, Salesforce + MCAE (Pardot), HubSpot, WordPress, HTML/CSS, GA4, GTM, ZoomInfo/Clearbit, Chili Piper/Calendly, Zapier/Workato. Selected client experience: 8x8 Inc. • Centric Software • UTTR • Grech RV • B2B Fusion Group • Sales Outcomes • The Bright Click • plus SMBs and nonprofits. How we’ll work (simple & fast): - You share your goals, stack, and top pain points. - I run a focused audit and propose quick wins + a 30/60/90 plan. - I execute or collaborate with your team—clean, documented, and scalable. Popular ways clients hire me: - Marketo/Pardot/HubSpot Audit & Fix (routing, scoring, lifecycle, compliance, attribution) - New Implementation or Migration (MA + Salesforce, taxonomy, programs, templates) - Nurture/Campaign Sprint (engagement programs, webinars, triggered journeys) - Data Hygiene & Reporting (standardization, dedupe, funnel + revenue dashboards) If you need a Marketo / Pardot (MCAE) / HubSpot specialist to stabilize ops, accelerate campaigns, or align Salesforce with Marketing, let’s talk. Send your top 3 priorities + current tools, and I’ll reply with a concise action plan you can use immediately. Certifications: Adobe Marketo Certified Expert • Salesforce Pardot (MCAE) Specialist • HubSpot (multiple) Want me to tailor a Project Catalog (fixed-price) version of the “Audit & Fix” and “Nurture Sprint” offers? Those get a lot of clicks and drive quick interviews.