Catherine F.
Senior Marketing Strategist | Strategy, Execution & Everything Between
Some clients need a marketing architect who can build the strategy from the ground up. Others need a senior partner who rolls up their sleeves and gets into the work. Most need both, and that is exactly how I operate. With more than 30 years of experience across B2B, nonprofit, legal, and political campaign environments, I bring executive-level marketing thinking to clients who need results, not just recommendations. My work spans strategic planning, email marketing and automation, WordPress development and management, LinkedIn strategy, content, and client acquisition. I have helped entrepreneurs, solopreneurs, and small businesses build marketing systems that generate consistent client flow, without needing a full marketing department to do it. I do not hand you a document and disappear. I build it, implement it, and stay accountable to what it produces. If you need someone who thinks at the strategic level and executes at the operational level, that is the work I do every day.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $3.9k
Billed in all: $313,493$313k
$1.3k in the last 6 months
Across 5 contracts
Across 73 contracts
Earnings, last 30 days
Skill rankings: Top 12% in Copywriting
Ranked by MRR among everyone on Upwork with the skill.
- #42MailerLite161 freelancers · 🇺🇸 #8Top 26%🇺🇸#8 of 25
- #55Avada Theme Customization335 freelancers · 🇺🇸 #7Top 16%🇺🇸#7 of 30
- #110AI Data Analytics535 freelancers · 🇺🇸 #25Top 21%🇺🇸#25 of 88
- #129Marketing Communications807 freelancers · 🇺🇸 #42Top 16%🇺🇸#42 of 309
- #214ActiveCampaign1,108 freelancers · 🇺🇸 #45Top 19%🇺🇸#45 of 162
- #256AI Content Writing1,517 freelancers · 🇺🇸 #41Top 17%🇺🇸#41 of 200
- #330LinkedIn Marketing1,819 freelancers · 🇺🇸 #46Top 18%🇺🇸#46 of 143
- #344Divi2,162 freelancers · 🇺🇸 #60Top 16%🇺🇸#60 of 211