Erin L.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

If your positioning is fuzzy, your sales team is winging it, or your launch landed with a thud... that's where I come in. I'm a senior product marketer with 11 years of experience helping B2B SaaS companies get sharper, faster, and more competitive. I specialize in the work that sits at the center of everything: messaging that actually differentiates, competitive intelligence that arms your sales team, and GTM strategy that drives pipeline. I work with founders, CMOs, and marketing leaders who need senior-level PMM thinking without the full-time overhead. I plug in fast, operate autonomously, and deliver work that's ready to use. What I specialize in: -- Positioning & messaging frameworks that resonate with economic buyers -- Competitive intelligence, battle cards, and win/loss analysis -- Go-to-market strategy and launch playbooks -- Sales enablement: one-pagers, decks, and assets that shorten cycles -- Conversion-focused copywriting: landing pages, emails, and campaigns What I deliver: -- Messaging and positioning frameworks -- Battle cards and competitive landscapes -- Launch plans and GTM playbooks -- One-pagers, sales decks, and product collateral -- Website and landing page copy -- Email sequences and campaign copy Why it works: I've worked across SaaS, mobile, telecomm, health, and consumer, which means I bring cross-industry pattern recognition to every engagement. I know what good looks like and I know how to get there quickly. I also work AI into my process for faster turnaround, broader output, and more strategic bandwidth for the work that actually requires human judgment. I've sharpened my craft through Kellogg's Digital Marketing Strategies program and Dale Carnegie's sales and negotiation training. If you need a senior PMM to own high-impact work on a fractional or project basis, I'd love to talk.