Arielle C.

Hi, I’m Arielle 👋 Top Rated Plus marketing strategist with 10+ years and $5M+ in email-driven revenue for beauty, wellness, and ecommerce brands. I lead strategy, not just copy - email/SMS campaigns, content systems, and product launches that connect, convert, and scale. → My work has generated over 7M+ reads and views. → I’ve written and created content for high-level brands including 100% PURE, Victoria’s Secret, Levi’s, Bath & Body Works, ALDO, and more. → I specialize in beauty, wellness, lifestyle, fashion, e-commerce, and women-led brands. View my portfolio below to see my style. Excited to talk! ——— The longer, sit-down version: Lovely to meet you! I’m Arielle. I am a content strategist and marketing creative with over 10 years of experience helping brands turn their message into content that connects, converts, and scales. Most of my clients and teams choose to work with me because I bring a strong mix of creative thinking, strategic direction, and polished execution. Of course, I write beautiful copy, but I also think deeply about the customer, the offer, the brand voice, and the bigger business goal behind every piece of content. Over the years, I’ve worked across a wide range of digital marketing projects, including: - Email & retention marketing — campaign strategy, segmentation, and copy that's driven $5M+ in attributed revenue for ecommerce brands - Content & SEO strategy — editorial systems that scaled a beauty brand's blog to 7M+ monthly impressions - Launch & omnichannel strategy — go-to-market plans that exceeded sales goals by 5X on retail expansions - Brand messaging & voice development — positioning and tone that make a brand sound like itself everywhere it shows up In my previous role at 100% PURE, I worked as the Beauty Editor, managing teams across the blog department, social media department, email department, and other creative functions. My work has supported brands that have scaled past $4M+ in revenue, and my writing and content strategy have reached more than 7M+ people across email, social media, blogs, websites, and digital campaigns. When you work with me, you receive thoughtful, research-driven copy that is clear, persuasive, emotionally resonant, and aligned with your brand’s goals. Every word has a purpose, every message supports the customer journey, and every piece of content is created to help your brand feel more valuable, memorable, and trusted. I’m especially passionate about working with brands in beauty, wellness, lifestyle, fashion, personal care, e-commerce, and women-centered industries, but I’m always open to creating in a new niche when the project is the right fit. Looking forward to creating something meaningful for your brand. Cheers, Arielle