Muhammad A.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Oct 27, 2026.

I've managed over $1M in Facebook and Instagram ad spend for insurance agents, real estate teams, solar companies, e-commerce brands, coaches, and local businesses. Whatever you're running, I've probably seen it. The first thing I usually fix is tracking. Most accounts are running pixel-only and don't realize their data has been broken since iOS 14. Getting Conversions API set up properly alongside the Pixel changes what the numbers are telling you and what decisions you make next. From there, it's running the ads and building the GoHighLevel backend that actually follows up. Not just "setting up a workflow." A complete system: A2P registration, missed-call-text-back, calendar sync, pipelines, lead routing and tagging, and sub-accounts. I've been building in GoHighLevel for five years. Here's what the first 30 days usually looks like: Week 1 - Audit and tracking. I go through the account, find where the spend is leaking, and get the Pixel and Conversions API reporting the same numbers. Week 2 - Rebuild and launch. New campaign structure, new creative angles, everything routed into GoHighLevel so no lead sits unworked. Week 3 - Read the data. Kill what isn't working, start scaling what is. Week 4 - Report, and lock in the testing cadence that keeps CPL dropping instead of creeping back up. Recent numbers: 127 qualified leads in 30 days for a real estate agent, 43% drop in cost per lead for an insurance agency, 52 booked appointments in a month for a solar company, 4.75 ROAS in two days at $1K/day spend. When ROAS starts dropping, it's almost never the targeting. It's creative fatigue. I produce UGC and AI video ads using Google VEO 3, Arcads, Kling, and Runway when campaigns need new angles. Most clients figure that out after spending a month adjusting audiences that didn't need adjusting. Most of my clients have been around for 12+ months. I don't do setups and disappear. Tell me what you're running, and I'll tell you what I'd fix first. P.S. I know Meta's compliance rules well, including Housing SAC, credit, employment, and special ad categories. If you've had ads rejected or an account flagged, that's usually fixable without starting from scratch.