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Hema Devi P.

Hema Devi P.

Conversion Copywriter | English & Malay | SEO & Digital Marketing Whiz

𝐍𝐨𝐭 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐰𝐢𝐭𝐡 𝐲𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭? 𝐒𝐭𝐚𝐥𝐞 𝐚𝐝 𝐥𝐢𝐧𝐞𝐬? 𝐁𝐥𝐚𝐧𝐝 𝐛𝐥𝐨𝐠 𝐩𝐨𝐬𝐭𝐬? 𝐂𝐨𝐥𝐨𝐫𝐥𝐞𝐬𝐬 𝐰𝐞𝐛 𝐜𝐨𝐩𝐲? Hi! 😊 I’m Hema. [heɪ mɑː] And I'm the copyist you need — 𝐭𝐨 𝐰𝐢𝐧 𝐚𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧, 𝐝𝐫𝐢𝐯𝐞 𝐜𝐥𝐢𝐜𝐤𝐬, 𝐚𝐧𝐝 𝐬𝐩𝐚𝐫𝐤 𝐚𝐜𝐭𝐢𝐨𝐧 — in the right tone at the right time. 📝 𝐏𝐥𝐮𝐬 𝐈 𝐝𝐨 𝐢𝐭 𝐢𝐧 𝐭𝐰𝐨 𝐥𝐚𝐧𝐠𝐮𝐚𝐠𝐞𝐬 - 𝐄𝐧𝐠𝐥𝐢𝐬𝐡 & 𝐌𝐚𝐥𝐚𝐲. Whenever I'm not spilling words onto pages, I’m deep-diving into the trenches of audience behavior and digital trends — from SEO shifts, to social media buzz, to fun little user funnel experiments. 𝐖𝐚𝐧𝐧𝐚 𝐩𝐞𝐞𝐤 𝐢𝐧𝐭𝐨 𝐦𝐲 𝐒𝐤𝐢𝐥𝐥 𝐊𝐢𝐭? 🔽 𝐓𝐫𝐚𝐧𝐬𝐥𝐚𝐭𝐢𝐨𝐧𝐬 : 1. Accurate, native-level translations. [Malay to English & vice versa] 2. In-context translations. 3. Detailed localization (+dialects) for a natural read. 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐖𝐫𝐢𝐭𝐢𝐧𝐠 : 1. EEAT-rich, skimmable ToFU/MoFU writeups that naturally ladder into your BoFU. 2. Human-crafted, structured, naturally-flowing pieces for an easy read/skim 3. Master of different tones & styles - the right one at the right time. 4. Experienced across various industries : ✅Artificial Intelligence (AI) ✅Cryptocurrency ✅Cybersecurity ✅Casino & Gambling ✅Dating & Lifestyle ✅Digital Marketing ✅Health & Wellness ✅Finance & Forex ✅Manufacturing/Production Industries 𝐂𝐨𝐩𝐲𝐰𝐫𝐢𝐭𝐢𝐧𝐠 : 1. Speak to your BoFU at their intent level and coax them into a conversion. 2. Attention-grabbing, direct marketing pieces that sells your products effectively 3. Skilled with : - Ad copies - Landing pages - Email/Newsletters - Conversion blogposts - Social media copy - App copy 4. Mobile-first, dynamic copy that works on all platforms and displays 5. Human writing that meets crawler logic - 👊🏽✨ 𝐒𝐄𝐎 : 1. Top traffic keyword clusters that match intent and targets the right niche for each topic/page. 2. Meta elements that catch your audience at first glance. 3. Understanding user behavior, browsing pattern, and digital thought process. 4. Known keyword data + real-time user search behavior = razor-precision targeting. 5. Quality linking techniques - internal linking, external linking, authority backlinks 6. Optimizing SEO as a unified strategy across your complete search engine presence — blogs, social media, forums, landing pages, image/video depositories, Google Business Profile (GBP), user testimonials, downloadable files (PDF/DOC/PPT), and syndicated content/press releases. 𝐄𝐦𝐚𝐢𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 : 1. Headlines that drive clicks - conscious & instinctive opens. 2. Wordings that pique curiosity & interest. 3. Positive-feedback loops confining attention to your business (+ partner/affiliates). 4. Skilled automation strategics at every stage of individual email funnels. 𝐏𝐏𝐂 𝐀𝐝𝐬 : 1. Designed with just the right amount of spice – copy, visuals, targeting, & frequency. 2. Meticulous campaign monitoring – kill it, before it kills you. 3. Tight campaign cost control – get the best leads at low cost. 𝐎𝐫𝐠𝐚𝐧𝐢𝐜 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 : 1. Precise, punchy social media copy. 2. Popping visuals guaranteed to stand out from the social media noise. 3. Precise, local scheduling & country-specific content strategy. 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 : 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤, 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦, 𝐓𝐰𝐢𝐭𝐭𝐞𝐫, 𝐏𝐢𝐧𝐭𝐞𝐫𝐞𝐬𝐭, 𝐋𝐢𝐧𝐤𝐞𝐝𝐢𝐧, 𝐓𝐢𝐤𝐓𝐨𝐤, 𝐘𝐨𝐮𝐭𝐮𝐛𝐞, 𝐃𝐢𝐬𝐜𝐨𝐫𝐝 🔧 𝐓𝐨𝐨𝐥𝐬 𝐈 𝐔𝐬𝐞: ✍🏽 𝐀𝐈 𝐖𝐫𝐢𝐭𝐢𝐧𝐠 𝐀𝐬𝐬𝐢𝐬𝐭𝐚𝐧𝐭𝐬 : • SurferSEO • Clearscope AI • Jasper • Rytr 🔍 𝐒𝐄𝐎 & 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 𝐓𝐨𝐨𝐥𝐬 : • Semrush – keyword clustering, competitor breakdowns • Ahrefs – backlink profiles, rank tracking • Moz Keyword Tool – keyword difficulty + SERP intent • Google Keyword Planner – volume + CPC mapping • Yoast – real-time CMS SEO • Google Trends – demand spikes & content timing 📊 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 & 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 • Google Analytics 4 (GA4) – site engagement & user flow • Google Search Console – organic search performance • Mixpanel – behavioral event tracking • Facebook Ads Manager – paid performance analytics • Google Ads – campaign ROI + audience targeting • Instagram Ads / Pinterest Ads – channel-specific CTR & demo insights 💌 𝐄𝐦𝐚𝐢𝐥 & 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 • Mailchimp – opens, clicks, A/B testing, performance overviews • Klaviyo – ecommerce segmentation, predictive flows .... even Upwork hasn't enough characters for all my skills 😮‍💨 𝗬𝗼𝘂’𝘃𝗲 𝘀𝗲𝗲𝗻 𝘁𝗵𝗲 𝘀𝗸𝗶𝗹𝗹𝘀, 𝐧𝐨𝐰 𝐬𝐞𝐞 𝐭𝐡𝐞 𝗽𝗲𝗿𝘀𝗼𝗻. 👧🏽 I’m a “learning never ends” type. Fresh idea? Surprise campaign? Real-time algo shift? Already on it. As a 10-year digital jedi, nothing beats being two steps ahead of dead trends. I keep it fresh - fresh is where your audience is. Where 𝐘𝐎𝐔 should be. Not stuck in month-old keyword data. 𝐍𝐞𝐞𝐝 𝐜𝐨𝐩𝐲 𝐭𝐡𝐚𝐭 𝐜𝐨𝐧𝐯𝐞𝐫𝐭𝐬 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐟𝐚𝐬𝐭? Let’s chat, then. 😉

🇲🇾Ampang, Malaysia$25/hr100% JSS4.57 (131)Since Jul 2016

Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#89,839 / 412k
🇲🇾Country#173 / 1,138
Revenue, last 30 days
$0
Total earnings
$40k

Billed in all: $41k

World#89,839 / 412k
🇲🇾Country#173 / 1,138
Per project
$184

$0 in the last 6 months

Projects, last 6 months
1
100% fixed0% hourly
World#128,096 / 412k
🇲🇾Country#303 / 1,138
Projects in all
219

Across 231 contracts

88% fixed12% hourly
World#8,543 / 412k
🇲🇾Country#23 / 1,138

Earnings, last 30 days

$40.9kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$40.0k$40.5k$41.0k$41.5kOct 9Oct 24Nov 8

Skills