Nikita M.

For DTC brands doing $30k+/month: I've added $101k in email revenue in under 60 days, and doubled another store's email income in 30. Email should be your most reliable ATM, not a newsletter you blast when you remember. If it isn't pulling 30-40% of your total revenue, that's revenue you already paid to acquire, now leaking out the back. Most agencies sell you pretty designs. I sell you profitable systems. I'm Nikita, a Klaviyo strategist with 6+ years building retention for ecommerce brands. I don't just write emails. I build data-driven lifecycle flows that capture more customers, raise lifetime value, and pull the full ROI out of the paid traffic you're already buying. The problem with most email: you're spending hard on Meta and Google to drive traffic, while the email backend quietly leaks the sales that traffic should produce. Generic templates and batch-and-blast sends wreck your deliverability and train your list to tune you out. What I do differently: custom Klaviyo systems that treat subscribers like people, not a list. Behavior-based flows and calendar-based campaigns, balanced so you get consistent revenue without burning the list out. Real results for DTC brands. I don't guess, I test: - Wiwiurka: +$101,000 in added email revenue in under 60 days - Lusso Leather: doubled email income in 30 days - Toolbox Widget: scaled email revenue share to 40% in 60 days - Fabric Carolina: 50% increase in email revenue in 90 days - Little Yoga Socks: rebuilt subscriber flows plus weekly campaigns into consistent 6-figure email months My revenue-first scope of work: - The Audit: I pinpoint exactly where you're losing subscribers and sales in your current setup. - The Flows: building and optimizing the high-converting automations that sell 24/7. - The Campaigns: segmented weekly sends that convert without spamming. - The Health: deliverability cleanup that keeps you out of spam and lifts open rates. Who this is for: growth-stage DTC brands ($30k+/month) ready to move past basic templates and build a retention engine that actually scales. Ready to plug the leak? Hit the green Invite button and send me your store. On our first call I'll show you the lowest-hanging revenue sitting in your Klaviyo account right now.