Skip to content
BackNov 8
Samira H.

Samira H.

Strategist, Marketer & Coach | Growth, impact, clarity & alignment

I help places, impact-focused brands, & entrepreneurs improve & grow. Through strategic clarity, alignment, marketing, partnerships, & experiences that reflect your values, connect with the right audiences, build meaningful relationships, and scale genuine impact. From refining what you do to new initiatives to take it to the next level. Since 2016 I've been location-independent, living and working across cultures, while while helping places, communities, SMBs, and some of the biggest brands across Europe, LATAM, Asia & Africa. I've learned a lot about cultures, business models, values, lifestyles, priorities, what makes a brand/place unique & how to market that in ways that resonate. I often team up with: ⭐ Places & central organizations (place dev, alliances, nonprofits, community networks, funds, etc.) focused on community engagement, challenging traditional ways, innovation, capacity building & alignment across stakeholders ⭐ Businesses & community-led initiatives centered around impact, culture, meaningful experiences/travel, regenerative strategies, future of work & intentional living ⭐ Founders & managers who want to build businesses & lifestyles that match their values & priorities What I'm good at overall bridging vision & implementation, while making sure values & impact are genuine and show up across operations, customer experience & communication. To differentiate, protect integrity, attract the right people, & ensure messaging meets them where they are. And helping collaborations run smoother by adjusting to different realities, making people understand each other better. I also coach in business & lifestyle design. I often work with ambitious people successful according to the traditional views who feel as if something is missing, those ready for another level & people in transition. My approach is grounded in systems thinking. I look at how things connect across your business and context to find the real gaps, contradictions, biases, and prioritize the opportunities with the most potential. Always action-oriented, a mix of quick fixes & strategies that help build something meaningful that lasts long-term. From one-off sessions to longer-term support, I offer different options to reach your goals. Recent client results include: strengthened brand and offers, increased repeat purchase rate by 40%, more than doubled organic traffic and conversions, implemented sustainable strategies that boosted impact and growth, cut silos and improved collaboration, and established creative partnerships benefiting local communities. Whether you need to validate and refine offers, focus on the right target groups, or ensure your values are felt throughout operations and customer experience, I help you grow in a way that aligns with your vision and creates lasting impact. ____ Why work with me​? - I help challenge the conventional, identify overlooked tensions and opportunities beyond surface idealistic solutions, and navigate them with nuance. Balancing vision with constraints, and long-term strategy with immediate priorities - We’ll create holistic strategies that hold brand, impact goals, and customer experience together, so values show up in the design and delivery, not just in marketing. From community engagement to partnerships and launches, always with a focus on authenticity and collaboration to improve places, experiences, and life quality - From optimizing structure and customer journeys to creating top-ranked content, I’ve more than doubled my clients’ visibility, engagement, and conversion rates. We’ll analyze your current systems and refine key touchpoints to increase awareness and drive results, improving results over time based on data - I’ve lived and worked across continents for over a decade, speak several languages, learned to adapt across cultures while preserving brand integrity, and sense what will resonate in different places. Curious by nature, I connect easily with all kinds, which makes collaboration smoother - Build from values and emotional intelligence. I help people reconnect with why they do what they do, understand what drives stakeholders, and use that to inspire action, positioning, and loyalty ____ Ready to upgrade your brand/place? DM and I'll show you how we can make it happen 😉 (Don't just take my word for it - testimonials below, on my LinkedIn and website samiraholma)

🇸🇪Falun, Sweden$99/hr100% JSS4.99 (17)Since Sep 2016

Earnings and projects

MRR
$4

Last 6 months ÷ 6

World#178,493 / 412k
🇸🇪Country#318 / 817
Revenue, last 30 days
$0

Last 6 months: $22

Total earnings
$16k

Billed in all: $16k

World#156,104 / 412k
🇸🇪Country#263 / 817
Per project
$745

$22 in the last 6 months

World#147,533 / 412k
🇸🇪Country#288 / 817
Projects, last 6 months
1
100% fixed0% hourly
World#128,096 / 412k
🇸🇪Country#224 / 817
Projects in all
22

Across 24 contracts

75% fixed25% hourly
World#124,455 / 412k
🇸🇪Country#216 / 817

Earnings, last 30 days

$16.4kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$16.0k$16.2k$16.4k$16.6kOct 9Oct 24Nov 8

Skill rankings: Top 28% in Innovation Strategy

Ranked by MRR among everyone on Upwork with the skill.

  1. #15Social Impact Assessment41 freelancers · 🇸🇪 #2Top 37%
  2. #55Innovation Strategy196 freelancers · 🇸🇪 #1Top 28%
  3. #76Intercultural Communication166 freelancers · 🇸🇪 #1Top 46%
  4. #187Leadership Coaching506 freelancers · 🇸🇪 #1Top 37%
  5. #191Sustainability478 freelancers · 🇸🇪 #3Top 40%
  6. #274Change Management703 freelancers · 🇸🇪 #2Top 39%
  7. #322Business Strategy871 freelancers · 🇸🇪 #1Top 37%
  8. #503Strategy1,499 freelancers · 🇸🇪 #4Top 34%