Nayla L.

I’m Nayla, a Paid Media Specialist (6+ years) who turns messy ad accounts into clean, scalable machines. I work with eCommerce and lead-gen brands across the U.S. and LATAM, aligning tracking, creative, and bidding so every dollar has a job. Highlights 16× ROAS in month one for a new eCommerce launch 7×+ ROAS for two stores; revenue tripled in the first month 26% CPA and +2-point ROAS lift for a baby products brand on 2 months of work What I fix Account structure (what to pause, what to scale, where to test) Creative & audience systems (hooks, formats, LALs, retargeting) Simple, trustworthy reporting (ROAS/CPA you can actually use) How we’ll work Clear goals → fast testing → weekly, plain-English updates. If you want fewer surprises and better unit economics, let’s talk.