Obinna I.
Google Ads Expert | Home Services, Legal & Health Lead Generation
Drove 542 HVAC leads in 30 days at a $34 CPA. A law firm's CPA cut by 72%. 65 dental patient leads in 30 days from a new build. These are some results I got for clients. You can view the case studies with screenshots and videos in my portfolio below. Sound familiar? - Launching Google Ads for the first time, and you want it set up right from day one instead of paying to learn by trial and error. - Already running ads, the clicks are coming in, but the phone isn't ringing with the right calls, and nobody can tell you what each new customer, case or patient actually costs. - Your campaigns are performing well, but you need someone to take them over, keep the results steady and scale them further without breaking what works. Whichever it is, I can help. As a Google Ads and PPC specialist, I run Google Search, Performance Max and Local Services Ads (LSA), and I judge every account on cost per lead, cost per acquisition and lead quality. MORE RESULTS - Home services portfolio: 25,400 leads at an $18.72 average CPL across 30 accounts and $476K+ in ad spend. - Electrician: cost per lead cut 62% ($201.03 to $75.80) after a full account audit and rebuild. - Junk removal and dumpster rental: 69 commercial leads in 30 days at a $36.08 CPA. - Window tinting (Brisbane): 37 leads at a 22.29% conversion rate. WHAT CLIENTS SAY "He was able to identify several inefficiencies our internal team had missed." – Legal & construction client WHO I WORK WITH - Home services: plumbers and plumbing companies, HVAC contractors, electricians, roofers and roofing companies, siding and window replacement contractors, remodelers and remodeling contractors, home renovation and home improvement contractors, pest control. - Legal: lawyers, attorneys and law firms in personal injury, criminal defense, family law and estate planning. - Health: dentists and dental clinics (including denture campaigns), chiropractors, physiotherapy clinics, acupuncture, massage therapy, med spas and medical aesthetics. Managing clinic accounts since 2019, within Google's Healthcare & Medicines policies. Best fit: clients who want more qualified leads at a lower cost and will share what happens to those leads after they come in. HOW I HELP - Audits: find where your budget is leaking in search terms, match types, bidding, targeting and tracking. - Builds: Search, Performance Max and LSA campaigns structured by service and location, with keyword and negative keyword lists built for each service. - Management: take over new or existing accounts, protect what's already working, and scale through budget allocation by lead quality and cost per lead, with monthly reporting in plain numbers. - Tracking: GTM, GA4, call tracking with CallRail, and GoHighLevel. Offline conversion imports send every call over 60 seconds and every form submission back into Google Ads, and booked jobs are tracked in your CRM. Top Rated Plus, 100% Job Success, 210+ completed jobs on Upwork. Send me your website and your current (or planned) monthly ad spend, and I'll tell you the first three things I'd focus on.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $22k
Billed in all: $191,865$192k
$1.4k in the last 6 months
Across 236 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Lead Generation
Ranked by MRR among everyone on Upwork with the skill.
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- #31Analytics & Tracking Setup620 freelancers · 🇳🇬 #1Top 5%🇳🇬#1 of 10
- #40Landing Page Optimization1,118 freelancers · 🇳🇬 #1Top 4%🇳🇬#1 of 164
- #44Ad Copy1,861 freelancers · 🇳🇬 #2Top 2%🇳🇬#2 of 109
- #79Google Ads Account Setup1,074 freelancers · 🇳🇬 #1Top 7%🇳🇬#1 of 17
- #86A/B Testing1,603 freelancers · 🇳🇬 #3Top 5%🇳🇬#3 of 152