Ryan K.
Positioning Strategist & Direct-Response Copywriter | B2B + SaaS + DTC
This bio may be about me, but really, I want to talk about you. You’ve been told that a CRO audit on your sales page is the key to industry-beating conversion rates. You’ve been told that running Meta ads to your website is the equivalent of a cash-printing sales machine that works 24/7. You’ve been told that a visual identity refresh would miraculously line up your store with customers and eager investors. BREAKING NEWS: The customer journey is not one landing page. CRO is all about developing hypotheses and A/B testing the hell out of it. I operate with the sole objective of beating your baseline. Not just to find the ad or landing page variant that got clicks and signups (vanity metrics much?) — but to ultimately drive SALES. Ambitious brands hire me to accelerate the journey from ad to checkout. I’ve been in direct-response marketing for 10 years. I work privately with enterprise founders in DTC, B2B, SaaS, and the trades. I build funnels that print cash, copy that melts objections, visual identities that twist heads, emails that blow credit cards, and decks that write checks. I wear many hats. I stalk your customers until I know them better than their therapists do. I sneak into the little corners of the internet where they hold secret meetings. I uncover their weaknesses and darkest desires. I analyse which levers in your funnel converted them and where you’ve lost their attention. I decode their behaviour and build your entire sales engine around that truth. Thank you for coming to my TED Talk. Speaking of clients... I’ve worked with 154 of the most dangerous underdogs on the planet: 🥂 "His copy can sell without a visual. A blind client would even pay us for this. — Alvin Bongalos, Founder of Studio Genma 🥂 “Ryan makes you forget what a boring ass piece of shit you used to be.” — Richard Pines, CEO of Web Powerhouse 🥂 “Ryan is perfect for brands that hate mediocrity and crave standing out.” — Bandish Nayee, Founder of Yeebee 🥂 “Ryan has a sharp sense of humor and has definitely made us laugh with his copy!" — Jennica Chiang, Marketing VP of Smitten 🥂 “Oh boy, was I wrong. His copy is 100x better than what I had written. 6 stars.” — Bradley Bertsche, Founder of Hobort 🥂 “There's no company I would not recommend to him.” — Catherine Song, Director of Luca What do they all have in common? They hate playing safe. If that’s you, step inside. Nothing brings me more joy than to break the ice over a call, capture the lion within your brand, and teach it to do what it was born to do: Hunt. Stay untamed Ryan Kwan 🦍
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.6k
Billed in all: $6,539$6.5k
$806 in the last 6 months
Earnings, last 30 days
Skill rankings: Top 18% in Sales Copywriting
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