Muhammad S.
WordPress Developer | Shopify Developer | 8+ Years Exp. Website Design
Most websites don’t fail because of bad design; they fail because of slow load times, poor user experience, and fragile code that breaks under traffic. I am a Senior Full-Stack Engineer and E-Commerce Specialist with 8+ years of experience building, scaling, and optimizing high-performing WordPress and Shopify storefronts. Unlike standard page-builder developers, I combine frontend conversion design with custom backend engineering (PHP, Liquid, REST APIs, and database architecture) to build websites that drive real revenue. Whether you need a high-converting DTC store, a custom API/ERP integration, complex WooCommerce logic, or complete Core Web Vitals optimization. I engineer fast, secure, and future-proof digital assets. ⚡ WHAT I SOLVE FOR YOU ✦ Low Conversion Rates: Redesigning UX/UI flows to turn visitors into buyers. ✦ Slow Load Times: Fixing Core Web Vitals, script bloat, and server response times. ✦ Complex Customizations: Custom theme & plugin development beyond standard tools. ✦ Broken Integrations: Seamlessly connecting CRM, ERP, Payment Gateways & custom APIs. ✦ AI & Workflow Automation: Automating repetitive tasks with n8n, OpenAI, and custom scripts. 🛠️ CORE PLATFORM & TECHNICAL EXPERTISE 🔹 WORDPRESS & WOOCOMMERCE DEVELOPMENT • Full Custom Theme & Plugin Development (Clean PHP, ACF Pro, Gutenberg) • Elementor Pro, Divi, Bricks, and WPBakery Custom Builds • High-Volume WooCommerce Optimization, Cart/Checkout Flow & Payment Gateways • Membership Sites, LMS (LearnDash), Booking Systems, and Subscriptions • Malware Cleanups, Security Hardening, and cPanel/Host Migrations 🔹 SHOPIFY & SHOPIFY PLUS DEVELOPMENT • Custom Liquid Theme Development & Store Redesigns (Shopify 2.0) • Conversion Rate Optimization (CRO) for Cart, Checkout, and Product Pages • Metafields, Metaobjects, Custom Sections, and Headless Implementations • Third-Party App Integrations (Klaviyo, Recharge, Gorgias) & API Customizations • Seamless Migration to Shopify (from WooCommerce, Magento, or BigCommerce) 🔹 FULL-STACK & AI AUTOMATION ENGINE • Full-Stack Architecture: PHP, REST APIs, JavaScript, MySQL, HTML5/CSS3 • Speed & Performance Optimization: GTmetrix & Google PageSpeed 90+ Scores • Custom Automations: Webhooks, n8n, Zapier, and OpenAI API integrations 📈 WHY CLIENTS WORK WITH ME ✔️ Engineering Precision: Clean, maintainable code that doesn't break when themes update. ✔️ Revenue & CRO Focused: Built around buyer psychology, mobile UX, and performance. ✔️ Senior Technical Problem Solving: If a plugin doesn't exist, I build the custom logic. ✔️ Transparent Communication: Structured timelines, clear milestones, and ongoing support. 💬 HOW WE CAN WORK TOGETHER 1️⃣ Store / Site Audit: Reviewing your site structure, UX friction, and performance bottlenecks. 2️⃣ Technical Roadmap: Defining the exact architecture, timeline, and deliverables. 3️⃣ Execution & Launch: Building, testing across all browsers/devices, and seamless deployment. Have an existing site that needs fixing, or a brand-new build ready to launch? Send me a message with your site link or project details, and let’s discuss the best technical path forward! 🔍 SPECIALIZED SEARCH KEYWORDS WordPress Developer | Shopify Developer | WooCommerce Specialist | Shopify Plus | Elementor Pro | Divi Developer | Custom Theme Development | Liquid Developer | Shopify Speed Optimization | Core Web Vitals | Web Developer | Full Stack Engineer | Custom Plugin Development | WooCommerce CRO | Shopify Redesign | Figma to WordPress | Figma to Shopify | API Integration | Website Migration | Speed Optimization Expert
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $94
Billed in all: $1,477$1.5k
$47 in the last 6 months
Across 18 contracts
Earnings, last 30 days
Skill rankings: Top 38% in PSD to WordPress
Ranked by MRR among everyone on Upwork with the skill.
- #40Website Theme Installation81 freelancers · 🇵🇰 #12Top 49%🇵🇰#12 of 26
- #130Wordpress Thrive Themes278 freelancers · 🇵🇰 #30Top 47%🇵🇰#30 of 56
- #170Avada Theme Customization335 freelancers · 🇵🇰 #34Top 51%🇵🇰#34 of 66
- #1,137WordPress Optimization1,960 freelancers · 🇵🇰 #361Top 58%🇵🇰#361 of 631
- #1,240PSD to WordPress3,296 freelancers · 🇵🇰 #367Top 38%🇵🇰#367 of 891
- #1,278WordPress Migration2,167 freelancers · 🇵🇰 #415Top 59%🇵🇰#415 of 702
- #1,629WordPress Customization2,901 freelancers · 🇵🇰 #555Top 56%🇵🇰#555 of 976
- #1,689WordPress Website Design2,948 freelancers · 🇵🇰 #558Top 57%🇵🇰#558 of 964