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Kellie F.
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Kellie F.

Email Marketing & Packaging Design Expert | Klaviyo | Adobe | Branding

If your brand needs email campaigns that convert or packaging that stands out on the shelf, you've found the right designer! I'm Kellie — a digital creative director with 25 years of experience and over $200K earned on Upwork. I specialize in email marketing design and strategy (Klaviyo, HTML, CRM) and packaging design (labels, TTB, GS1, USDA Organic, Non-GMO Project Verified, and FDA compliance) for CPG, food & beverage, health, and DTC brands. Brands I've partnered with include AG1 (Athletic Greens), AWG Bakery, Honda, Toyota, Applebee's, Vail Resorts, BYLT Apparel, Shady Rays, Noodles & Company, and Highlights for Children — so I know how to work at a high level and deliver creative that performs. What makes me different: I combine deep design expertise with smart use of AI tools to move faster without sacrificing quality. You get senior-level creative thinking, faster turnaround, and a partner who genuinely cares about your results. I also offer branding, illustration, print collateral, social media, web design, and motion graphics — so as your needs grow, I can grow with you. Let's talk about what you're building. I'd love to help. Cheers! Kellie C. Farrell

🇺🇸Colorado Springs, United States$55/hr100% JSS4.93 (75)Since Nov 2016

Earnings and projects

MRR
$5.7k

Last 6 months ÷ 6

World#4,253 / 412k
🇺🇸Country#1,503 / 62.1k
Revenue, last 30 days
$3.7k

Last 6 months: $34k

World#9,246 / 412k
🇺🇸Country#2,581 / 62.1k
Total earnings
$271k

Billed in all: $280k

World#9,280 / 412k
🇺🇸Country#2,474 / 62.1k
Per project
$2.6k

$4.3k in the last 6 months

World#63,540 / 412k
🇺🇸Country#10,642 / 62.1k
Projects, last 6 months
8
0% fixed100% hourly
World#24,499 / 412k
🇺🇸Country#3,600 / 62.1k
Projects in all
106

Across 112 contracts

38% fixed62% hourly
World#25,688 / 412k
🇺🇸Country#4,125 / 62.1k

Earnings, last 30 days

$280k+$3.7k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$276k$278k$280k$282kOct 8Oct 23Nov 7

Skill rankings: #1 in 1 skill of 20

Rarest: top 0.45% in Camtasia, of 443. Ranked by MRR among everyone on Upwork with the skill.

  1. 1Animated GIF Design97 freelancers · 🇺🇸 #1Top 1%
  2. 2Camtasia443 freelancers · 🇺🇸 #1Top 0.45%
  3. 3Graphic Animation236 freelancers · 🇺🇸 #1Top 1%
  4. #9Video Design1,323 freelancers · 🇺🇸 #3Top 0.68%
  5. #18Mailchimp2,594 freelancers · 🇺🇸 #7Top 0.69%
  6. #19Adobe Creative Suite2,862 freelancers · 🇺🇸 #15Top 0.66%
  7. #26Corporate Brand Identity2,351 freelancers · 🇺🇸 #15Top 1%
  8. #31Email Design2,188 freelancers · 🇺🇸 #14Top 1%