Daniel S.

Your ads bring the traffic. I make sure the website turns it into calls and leads. I'm a systems engineer and WordPress developer with 10+ years of experience building and maintaining lead generation websites for marketing agencies and service businesses. I've worked on sites for healthcare and behavioral health centers, home services(roofing, plumbing, landscaping, flooring, handyman, construction, masonry, painting, cabinetry, carpentry, pest control, HVAC, appliance repair, lawn care, fencing, pool maintenance, and more), and a high-traffic wedding platform with millions of users. What I do: • Landing pages for Google Ads and other campaigns, built to load fast and get people to call or fill out the form • Call tracking setup and checks with CallTrackingMetrics, so every phone number and call button uses the right number • Technical SEO in Rank Math and Yoast: indexing, sitemaps, canonicals, redirects and site migrations • Launches and migrations: domain and DNS setup (GoDaddy, Namecheap, Squarespace and more), cPanel and PHP updates, WordPress installs on dedicated servers, redirects and Cloudflare cache rules • Speed and Core Web Vitals: image optimization, caching (WP Rocket, Cloudflare, WP Engine) and cleanup of heavy pages • Updates and redesigns in any builder: Gutenberg and Full Site Editing, Elementor (including Theme Builder), Divi, WPBakery, Avada, Beaver Builder, Bricks, Enfold and ACF • Figma to WordPress, when you need a new page or section built from a design Why clients work with me: • My background in systems analysis means I look at how the whole site is built before changing it, not just the page in front of me • I work in the builder your site already uses, without breaking global templates, menus or shared sections • I flag anything that affects the whole site before changing it • I check my work in the live code, not just on screen, and explain what I changed in plain language • I fit into your team's workflow: I work in Slack, ClickUp, Trello or whatever your team uses, keep tasks updated, and leave clear notes on what was done and what still needs a decision • I keep an eye on copy and claims, which matters a lot in regulated industries like healthcare I'm based in Chile and work in US time zones. If you need a WordPress developer who understands both the website and the campaign behind it, send me a message with what you're working on.