Pawel N.
Strategic Brand Identity & Logo Design Expert
I help businesses build brands people actually remember, not just recognize. I work with startups, growing companies, and established brands to create identities that stand out, build trust, and solve the problem company is struggling with. Branding is way more than a nice logo. It's basically the visual voice of a business, how it comes across, what it stands for, how people are supposed to feel when they see it. So before I design anything, I'm asking one question: what actually makes this business different, and how do I make sure nobody can miss it? That question is where everything starts, no shortcuts. I usually begin with pen and paper, sketching out a bunch of different directions before I even open my laptop. If you start from something that already exists, you end up with something that feels like it already exists too. Every logo I hand off is drawn and refined by hand, built for that one brand specifically, not tweaked from a template or someone else's idea. I'm not really chasing trends. I just care if it's unique, if people will actually remember it, and if it solves the problem the client came to me with in the first place. _Highlights: - 10+ years specializing in brand identity and logo design - Collaborated with Microsoft, Johnson & Johnson, Interstride, and Melo Radio - Completed 600+ branding and identity projects - Featured and awarded on Behance in branding and logo design category - 30 000+ followers on all platforms (dribbble, behance, x, linkedin) - Expert-Vetted labeled designer, recognized among the top 1% of talent on Upwork _Services: - Logo Design & Brand Identity - Brand Guidelines & Visual Identity Systems - Packaging Design - Print & Marketing Collateral - Social Media Assets - Logo Animation - Art Direction & Creative Direction _Tools: - Adobe Illustrator - Adobe Photoshop - Adobe InDesign - Figma - After Effects - Blender - Framer If you're looking for a designer who is passionate and serious about branding, don't hesitate to reach out! :)
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $12k
Billed in all: $126,725$127k
$532 in the last 6 months
Across 25 contracts
Across 307 contracts
Earnings, last 30 days
Skill rankings: Top 3% in Stationery Design
Ranked by MRR among everyone on Upwork with the skill.
- #6Style Guide Development71 freelancers · 🇵🇱 #1Top 8%🇵🇱#1 of 3
- #21Stationery Design746 freelancers · 🇵🇱 #1Top 3%🇵🇱#1 of 1
- #29Brand Style Guide427 freelancers · 🇵🇱 #1Top 7%🇵🇱#1 of 2
- #46Corporate Branding802 freelancers · 🇵🇱 #1Top 6%🇵🇱#1 of 5
- #62Logo1,007 freelancers · 🇵🇱 #1Top 6%🇵🇱#1 of 13
- #64Visual Identity815 freelancers · 🇵🇱 #2Top 8%🇵🇱#2 of 10
- #76Brand Positioning909 freelancers · 🇵🇱 #2Top 8%🇵🇱#2 of 4
- #113Corporate Brand Identity2,351 freelancers · 🇵🇱 #3Top 5%🇵🇱#3 of 35