Anastasiia S.

Art Director | Graphic Designer | SMM

My name is Anastasiia Sokolova, and I help companies improve their visual positioning, social media presence, and marketing communication through creative direction and strategic design. With over 10 years of professional experience, I work with brands that want to strengthen their visual identity, create engaging content, and build a more professional and consistent presence across digital and offline platforms. My work includes: • social media management and visual strategy • content planning and creative direction • advertising support and digital promotion • lead generation campaigns • brand presentation and exhibition preparation • coordination with photographers and videographers • creation of marketing materials and visual content I have built strong long-term partnerships with companies such as Asia Svarnoy, KZMK Kazakhstan Industrial Plant, and Seeley International. For these companies, I develop brochures and promotional materials, prepare brands for exhibitions, coordinate content production, and create visual concepts that help communicate products and services more effectively. For Asia Svarnoy, I initiated the development of a dedicated landing page focused on lead generation, including integration with an automated bot system for processing customer inquiries. I also tested different advertising strategies and promotional formats to identify effective ways of attracting new clients and creating additional sales channels through digital marketing. In addition, I redefined the company’s visual identity by creating a unified brand communication system and developed a full set of brochures, catalogs, and presentations that significantly improved sales performance and brand perception. For KZMK Kazakhstan Industrial Plant, together with my team, I developed a completely new brand - Roter König - from the ground up. We created the full brand identity, aesthetic direction, and visual system, which later became the foundation for production at the factory. We also designed a new website for the brand and created full 3D models of industrial equipment based on technical drawings. In addition, I manage and develop the social media presence for Roter König, shaping its visual positioning and communication strategy. I also oversee the social media channels of the KZMK plant, ensuring consistent and professional brand representation across platforms. At Seeley International, I redesigned and modernized corporate brochures and visual materials to improve presentation quality and strengthen brand communication. 🎨 Tools & Skills: Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects) Blender, Final Cut Pro AI-powered creative tools: Flow, Google AI Studio, Gemini, ChatGPT — used for concept development, content creation, and marketing optimization Canva - used for fast content creation, lightweight design tasks, and social media materials Visual communication, social media strategy, creative direction, branding, content planning, advertising materials, lead generation campaigns, 3D visualization, video production, and presentation design. Let’s collaborate and make your brand stand out ✨