Thais F.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

I help brands clarify their positioning, sharpen their message and turn business goals into creative marketing strategies that generate attention, trust and growth. My work sits at the intersection of Brand Strategy, Creative Strategy, Content Strategy and Marketing Campaigns. I have experience leading 360º projects across branding, communication, social media, paid media, CRM, websites, landing pages, SEO, e-commerce, visual identity and content ecosystems. I work with founders, marketing teams and growing brands that need more than isolated pieces of content or design. They need strategic clarity, strong messaging, creative direction and a practical plan to communicate with the right audience. I can help you with: • Brand positioning and messaging • Creative strategy for campaigns and launches • Content strategy and editorial planning • Social media strategy and content pillars • Brand storytelling and tone of voice • Go-to-market communication strategy • Website and landing page messaging • AI-powered research, trend curation and ideation • Creative briefs for designers, copywriters and media teams • 360º marketing and communication planning My background combines corporate marketing, agency work and independent consulting. I have worked with businesses of different sizes and industries, translating market context, audience behavior and business objectives into brand narratives, content systems and campaign ideas. I bring strategic thinking, creative direction, strong communication, client relationship skills and hands-on experience managing projects from concept to execution. If you need a strategist who can connect brand, content, creativity and business goals, I would be happy to help.