Simon C.

Are you tired of guessing what actually drives ROI across your digital channels, or feeling like you're just another ticket number at a large agency? If you're looking for a director-level partner to cut through the noise, align your channels, and build an overarching digital marketing strategy that actually moves the revenue needle, let's talk. Hi, I’m Simon. I’ve been in the digital marketing trenches for over 20 years. I’m Scottish by birth, but I’ve called Guadalajara, Mexico, my home for the last 18 years. My journey in marketing isn't just tactical—it’s executive leadership. I previously founded and ran a 17-person digital agency, leading complex growth campaigns, brand positioning, and search strategies for clients across the US and UK. Today, I’ve traded the agency-owner hat for what I truly love: acting as a high-impact Fractional Digital Marketing Director and growth strategist for business owners and leadership teams looking to scale. I understand the real-world challenges you face—managing fragmented platforms, aligning messaging with customer acquisition, and keeping up with a rapidly changing digital landscape. How I Help You Win I don't just manage siloed channels; I design integrated digital marketing systems that capture high-intent demand and turn attention into revenue. Whether you are a local service provider, a growing SaaS company, or a national eCommerce brand, I bring director-level strategy and execution directly to your business. My core expertise includes: • Fractional Digital Marketing Leadership: Overarching growth strategy, conversion funnel optimization, campaign alignment, and team direction. I turn disconnected marketing efforts into a clear, cohesive revenue engine. • Future-Proofing for AI (AEO & GEO): Modern search requires modern strategy. I integrate Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to ensure your brand is recommended across ChatGPT, Perplexity, and Google AI Overviews. • Search & Organic Growth Engines: Full-spectrum organic strategy spanning technical SEO, entity architecture, and high E-E-A-T content strategy designed to capture decision-makers at every stage of the funnel. • Paid Acquisition & Demand Generation (Google & Meta Ads): High-ROI campaign architecture engineered for revenue, not vanity clicks. I build and scale high-intent Google Search campaigns to capture active buyers, paired with targeted Meta conversion funnels to nurture prospects and lower your overall customer acquisition cost (CAC). • Local Market Dominance (90-Day Sprint): For local service businesses, I execute a high-impact 90-day sprint focusing on Google Business Profile mastery, hyper-local positioning, and review systems to get your phone ringing fast. A Director-Level Partnership Without Agency Overhead Partnering with me means gaining a strategic peer who has built agency systems from the ground up and knows what moves the needle. You get senior executive insight without the bloated retainers, junior account managers, or layers of agency bureaucracy. I operate with total transparency and a proactive, "no-hand-holding" approach. You’ll never wonder what I’m doing with your budget or where your strategy stands. Ultimately, it’s just me. I step in as your direct strategic partner, which means I strictly limit the number of clients I take on at any one time to deliver maximum impact. Send me a message today to schedule a strategy call. We'll evaluate your current digital footprint, discuss your growth goals, and map out a clear, no-fluff plan to capture the market share you deserve.