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Nouman J.
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Nouman J.

Senior WordPress Developer | Custom Themes, Plugins & ACF Pro

Need a senior WordPress developer who can take over a complex site, fix what’s broken, and ship clean custom code without unnecessary plugin bloat? I’m a Top Rated Plus WordPress developer with 11+ years of experience and 135 completed Upwork jobs. I specialize in custom WordPress development, PHP, ACF-driven websites, custom themes/plugins, WooCommerce, integrations, performance optimization, and existing-codebase takeovers. I’m especially useful when a project is more complex than a normal page-builder website — for example, when you need to inherit an existing codebase, repair incomplete development, build custom admin controls, create dynamic frontend functionality, integrate external systems, or improve a slow/unstable WordPress site without rebuilding everything unnecessarily. Core work I handle: - Custom WordPress themes and reusable page/template systems - Custom WordPress plugins and business logic - ACF Pro architecture, repeaters, options, dynamic content and admin controls - WooCommerce customization, checkout logic, integrations and custom functionality - Existing WordPress codebase audits, takeovers, bug fixing and refactoring - REST/API integrations, webhooks and third-party systems - WordPress speed, Core Web Vitals, database and frontend performance optimization - Security hardening, malware cleanup, migrations and maintenance - Technical SEO fixes including redirects, canonicals, indexation and crawl issues My recent work includes custom search/admin systems, dynamic content platforms, recruitment/ATS integrations, calculators, conversion-focused landing experiences, technical SEO remediation, performance/security work, and long-term WordPress maintenance. I work comfortably with custom PHP/JavaScript as well as Elementor or Gutenberg when a project genuinely calls for them. The implementation approach depends on the existing architecture and business requirement — not on forcing every project into the same tool. What you can expect: - Clean, maintainable code and practical architecture - Clear communication and realistic technical recommendations - Responsive/mobile QA and production-ready handoff - A focus on keeping what already works and rebuilding only when there is a real reason If you have an existing WordPress site, codebase, Figma/design, plugin requirement, performance issue, or unfinished build, send me the URL/scope. I can help identify what should be retained, fixed, optimized, or built next.

🇵🇰Lahore, Pakistan$15/hr100% JSS4.44 (85)Since Jan 2017
GlobeUpwork

Earnings and projects

MRR
$15k

Last 6 months ÷ 6

World#503 / 414k
🇵🇰Country#40 / 52.9k
Revenue, last 30 days
—

Read daily since Oct 8, under 30 days

Total earnings
$88k
World#47,219 / 414k
🇵🇰Country#3,741 / 52.9k
Per project
$762

$7.4k in the last 6 months

World#149,220 / 414k
🇵🇰Country#14,429 / 52.9k
Projects, last 6 months
12

Across 13 contracts

62% fixed38% hourly
World#14,025 / 414k
🇵🇰Country#3,248 / 52.9k
Projects in all
116

Across 135 contracts

75% fixed25% hourly
World#22,787 / 414k
🇵🇰Country#3,317 / 52.9k

Earnings, last 30 days

$81.6kNo reading in this rangeBilled in all by Sep 19, 2026, the last reading before this range
$84k$86k$88k$90kNo dataOct 12Oct 27Nov 11

No reading in this range. Read once a week before Nov 11, 2026, daily since. Dotted: longer than usual between two readings. Hatched: over two weeks without one.

Skill rankings: 🇵🇰#1 in 6 skills of 20 in Pakistan

Rarest: top 0.12% in WordPress Bug Fix, of 805. Ranked by MRR among everyone in Pakistan with the skill.

  1. 1WordPress Bug Fix805 freelancersTop 0.12%
  2. 1WordPress Migration702 freelancersTop 0.14%
  3. 1Divi496 freelancersTop 0.20%
  4. 1Theme Customization491 freelancersTop 0.20%
  5. 1WordPress Multisite191 freelancersTop 0.52%
  6. 1Gutenberg Editor80 freelancersTop 1%
  7. 2WordPress Theme1,317 freelancersTop 0.15%
  8. 2WordPress Plugin1,227 freelancersTop 0.16%