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Mary Frances A.
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Mary Frances A.

Marketing Systems Strategist | Webinars, Funnels, Courses & Podcasts

I help growing businesses build and improve the systems behind webinars, launches, courses, podcasts, and social lead generation. My work combines marketing strategy, automation, email, funnel design, content operations, and customer journey thinking. I’ve built and managed recurring webinar systems, ManyChat lead funnels, course workflows, podcast production processes, nurture sequences, and multi-step marketing automations designed to reduce manual work and keep campaigns moving. I can help with: - Webinar & Launch Systems Registration, reminders, nurture, attendance/no-show logic, replay delivery, follow-up, offer sequences, and integrations. - Course Setup & Funnel Automation Kajabi and Thinkific setup, enrollment flows, onboarding, nurture, webinar funnels, access delivery, and follow-up. - Social Lead Funnel Automation ManyChat flows, comment-to-DM funnels, lead qualification, email handoff, booking, CRM routing, and follow-up. - Podcast & Content Operations Show notes, editor coordination, repurposing, publishing workflows, content calendars, promotional copy, and AI-assisted production systems. - Automation Audits & Workflow Cleanup Mapping your current setup, identifying bottlenecks and manual steps, and recommending what should be simplified, automated, or rebuilt. I’ve worked with tools including ManyChat, Zapier, Beehiiv, GoHighLevel, ActiveCampaign, Mailchimp, Pardot, Kajabi, Thinkific, WordPress, ChatGPT, and Claude. My approach is simple: start with the customer journey and the workflow, not the tool. I look at what should happen from first interaction through nurture, conversion, delivery, publishing, and follow-up, then build a system that is easier to run and repeat. If your marketing or content operation has too many manual steps, disconnected tools, or recurring workflows that take too much effort to manage, I can help simplify the backend.

🇵🇭Iloilo, Philippines$35/hr100% JSS4.04 (9)Since Jan 2017

Earnings and projects

MRR
$788

Last 6 months ÷ 6

World#58,635 / 412k
🇵🇭Country#11,495 / 56.3k
Revenue, last 30 days
$840

Last 6 months: $4.7k

World#48,205 / 412k
🇵🇭Country#10,254 / 56.3k
Total earnings
$39k

Billed in all: $41k

World#91,827 / 412k
🇵🇭Country#14,807 / 56.3k
Per project
$3k

$4.7k in the last 6 months

World#55,402 / 412k
🇵🇭Country#12,295 / 56.3k
Projects, last 6 months
1
0% fixed100% hourly
World#128,092 / 412k
🇵🇭Country#14,297 / 56.3k
Projects in all
13

Across 17 contracts

41% fixed59% hourly
World#175,712 / 412k
🇵🇭Country#14,428 / 56.3k

Earnings, last 30 days

$40.8k+$840 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$39.5k$40.0k$40.5k$41.0kOct 8Oct 23Nov 7

Skill rankings: Top 10% in Content Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #63ManyChat430 freelancers · 🇵🇭 #14Top 15%
  2. #196ActiveCampaign1,108 freelancers · 🇵🇭 #39Top 18%
  3. #288Marketing Operations & Workflow1,406 freelancers · 🇵🇭 #47Top 20%
  4. #352Email Marketing Strategy2,223 freelancers · 🇵🇭 #33Top 16%
  5. #444Sales Funnel2,700 freelancers · 🇵🇭 #67Top 16%
  6. #456Content Marketing3,405 freelancers · 🇵🇭 #43Top 13%
  7. #470Prompt Engineering2,859 freelancers · 🇵🇭 #15Top 16%
  8. #651AI Content Creation3,795 freelancers · 🇵🇭 #62Top 17%