Jason B.

I’m a Principal Product Designer at Seismic, where I lead the design of complex enterprise software and AI-powered experiences from early vision and strategy through polished, production-ready products. I specialize in turning complicated workflows and ambitious ideas into intuitive, compelling experiences, working across UX/UI, visual design, prototyping, design systems, and product strategy in close partnership with product and engineering teams. My background spans more than 15 years across product design, visual design, and creative direction. Before Seismic, I spent several years at HP as a Visual Design Team Lead and Senior Visual Designer, creating consumer and enterprise experiences across software, web, and hardware. Earlier in my career, I worked as a Creative Director, leading multidisciplinary teams and delivering brand, digital, and interactive experiences. That combination gives me a broad perspective: I can help shape the big idea, define how an experience should work, and bring it all the way through to a highly polished final product.