Anastasia K.
PPC Expert | Google ads, Meta, Microsoft, SA360, GA4
🎯 PPC Strategy & Execution for High-Stakes Campaigns ⏳ 9+ years managing Google, Meta, Microsoft Ads for finance, SaaS, eComm, local businesses, and more. I’m a performance-driven PPC expert helping companies scale profitably across multiple ad platforms. I’ve run campaigns for a wide range of clients, from local businesses to top-tier companies with 6-figure budgets. My role is to help you lead your market through a thoughtful, data-driven approach that respects your brand and audience. What I bring: • Full-funnel paid media strategy across Google Ads, Microsoft Ads, Meta Ads, and more • Experience with top-tier financial companies, managing 6-figure monthly budgets • Proven ability to achieve and sustain leading market share in highly competitive industries. • Advanced budget allocation & bid strategy in SA360 • Hands-on work with AI tools Google Ads & Microsoft Ads ✅ Full campaign setup & management (Search, Shopping, YouTube) ✅ Bid strategies, audience segmentation, A/B testing ✅ SA360 strategy & execution for multi-account management ✅ Complex audits Meta Ads (Facebook/Instagram) ✅ Custom audience strategies ✅ Dynamic product ads and remarketing ✅ Performance optimization & creative testing ✅ Pixel setup & event tracking Analytics & Tracking ✅ Google Analytics 4: events, audiences, custom reports ✅ GTM: eCommerce events, conversions, cross-platform setup ✅ AI tools, Adthena ✅ Custom dashboards in Google Looker Studio
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5.2k
Billed in all: $168,912$169k
$873 in the last 6 months
Across 38 contracts
Earnings, last 30 days
Skill rankings: Top 12% in Video Advertising
Ranked by MRR among everyone on Upwork with the skill.
- #26Twitter/X Ads Manager173 freelancers · 🇺🇦 #2Top 15%🇺🇦#2 of 6
- #67Microsoft Ads270 freelancers · 🇺🇦 #4Top 25%🇺🇦#4 of 12
- #96Pixel Setup & Optimization593 freelancers · 🇺🇦 #9Top 16%🇺🇦#9 of 34
- #129Campaign Setup749 freelancers · 🇺🇦 #10Top 17%🇺🇦#10 of 29
- #139Retargeting712 freelancers · 🇺🇦 #23Top 20%🇺🇦#23 of 63
- #295Google Ads Audit1,171 freelancers · 🇺🇦 #27Top 25%🇺🇦#27 of 76
- #474Video Advertising3,801 freelancers · 🇺🇦 #64Top 12%🇺🇦#64 of 270
- #655Google Tag Manager3,074 freelancers · 🇺🇦 #71Top 21%🇺🇦#71 of 206