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Mariano D.
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Mariano D.

+22M USD FACEBOOK AD SPEND - ECOMMERCE - DTC ad Creative Strategist

August Win: Client focused on seniors reached 1M ad spend with 80% native ads Capacity for 1 more brand in September. Worked with Brands doing up to 5M monthly in ad spend 1️⃣ Why E-commerce founders need me as their Creative Strategist • With 4+ years of creative direction and hands-on experience in video production and editing, I bring a well-rounded skill set to direct team members who create the creatives. • E-Commerce Creative Strategist: Proven workflow and SOP that scales DTC brands, so far to a monthly ad spend of up to $4,8M. • End-to-end Creative: From niche and audience research, scripting, and editing to production and iterative testing, built to convert. 2️⃣ How I Drive Results as a Creative Strategist I focus on one thing: turning ads into profit centers by having a deep understanding of your customers. • Hooks That Convert: I craft scroll-stopping headlines that target pain points and desires. • Winning Creative Workflows: My ads are designed for speed and scalability, helping you iterate faster than your competition. • Performance Optimization: I don’t just set and forget. I test, tweak, and scale what works. 3️⃣ Proven Track Record 💬 “Mariano is a powerhouse for ad performance. His creative strategy approach brought our CAC down by 20% and doubled our ad revenue in 6 months!” 💬 “We’ve worked with other ad strategists, but Mariano’s results speak for themselves, sharp hooks, great storytelling, and a focus on metrics. We scaled past 720K in ad spend with his strategies.” 4️⃣ What I Offer • Creative Direction: Guiding your brand’s storytelling and products for high engagement and Facebook Ads ROAS. • Video Ads That Sell: From short-form UGC-style content to polished VSL brand storytelling. • Creative Iteration: Rapid testing cycles that turn good ads into great ones. • A Network of editors, designers and media buyer with high knowledge on e-commerce • SOPs and workflows to plug and play (used in most of my clients). Research phase and first brief done within 4 days. 🚨 Capacity for 1 more brand in September. 📈 If you want a quick thought of ads for your brand, drop me a message with your brand name

🇦🇷Tandil, Argentina$60/hr100% JSS4.94 (163)Since Feb 2017
GlobeUpwork
MRR
$4,661
🌍#6,100/399K
🇦🇷#64/4,536
Recent Earnings
$27,967
🌍#5,927/399K
🇦🇷#63/4,536
Total Earnings
$334K
🌍#6,141/399K
🇦🇷#55/4,536
Avg. Per Project
$1,055
🌍#117K/399K
🇦🇷#1,237/4,536
Recent Projects
28
28f0h
🌍#3,408/399K
🇦🇷#26/4,536
Total Projects
317
200f141h
🌍#4,320/399K
🇦🇷#40/4,536
MRR Performance Over Time
$50k$25k$0
6 mo ago3 mo agoNow
Coming SoonGathering historical data
World Skill Rankings
of 118
#2
Script AnalysisTop 0.8%
#3Performance Video
#4Creative Brief
#7Ecommerce Marketing Consultation
#12Ecommerce Performance Optimization
#14Ad Campaign
#25Ad Creative
#29Performance Marketing
#31Marketing Consulting
#41Creative Strategy
#49Creative Writing
#58Creative Direction
#211Marketing Strategy
🇦🇷Argentina Skill Rankings
of 108
#2
Creative WritingTop 0.9%
#2Creative Brief
#2Script Analysis
#2Ecommerce Performance Optimization
#2Ecommerce Marketing Consultation
#2Performance Marketing
#2Performance Video
#2Ad Campaign
#3Ad Creative
#3Marketing Consulting
#3Marketing Strategy
#4Creative Strategy
#4Creative Direction
Mariano D. — Top 1% in Argentina | UpworkMRR