Zurgham T.
Experienced Digital Marketing Specialist with 6 Years of Expertise
With a graduate degree in Communication Studies and 6 years of hands-on experience, I bring a wealth of knowledge to the table. I am a dedicated and detail-oriented digital marketing specialist with a proven track record in advertising, email marketing, and affiliate marketing. My expertise includes managing substantial advertising budgets across Meta (Facebook), TikTok, and Google, and achieving target results through meticulous ad performance monitoring and optimization. My approach is grounded in honesty, hard work, and a strong analytical mindset. I am highly disciplined and consistently strive to exceed client expectations with uncompromising integrity and a relentless drive for results. Affiliate Marketing: Extensive experience in affiliate marketing including promoting and reciprocating with various clients, finding relevant offers for email lists to grow business partnerships and strengthen relationships. With my data driven approach I have successfully managed affiliate campaigns that drive sales and increase ROI for clients, while maintaining strong partnerships with affiliates for ongoing business growth. my experience has also made me familiar with many CRMs such as Voluum, ClickBank, Aweber, and Mailchimp, clickfunnels etc. Cold Traffic and Advertising on Meta (Facebook), TikTok, and Google: Managed advertising budgets exceeding $100,000 on Facebook to promote cosmetic, book funnels, and various direct response marketing products. Successfully allocated $50,000 on TikTok advertisements, achieving and surpassing Return on Ad Spend (ROAS) and Return on Investment (ROI) goals. Monitored ad performance meticulously, implementing necessary optimizations to maximize results. Leveraged targeted audiences, lookalike audiences, and advantage campaigns, placing specific ads with various budget strategies to enhance ROAS significantly. Email Marketing, Deliverability, and Monetization: Managed large-scale health lists, sending millions of emails monthly while maintaining high deliverability rates. Oversaw domain and IP reputation, ensuring emails avoided blacklists and maintained high sender scores. Warmed up new email addresses for scaling operations efficiently. Monetized email lists by onboarding media buyers and offering list rental services, significantly boosting revenue streams. Previous Experience: Over the last 7 years, I have collaborated with clients across North America as a Contractor, undertaking a diverse array of tasks and projects, including but not limited to: Content Curation and Editing: Created, curated, edited, and repurposed content for various social media platforms, including YouTube, WordPress, Facebook, Twitter, IGTV, Instagram, and LinkedIn. Managed audio and video editing, content creation, and publishing tasks, along with graphic design assignments for advertisements, newsletter templates, social media posts, and stories.